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Adhesive manufacturers · WhatsApp marketing

Reach masons, tile shops and builders on the app they already use on site.

WhatsApp marketing for an adhesive manufacturer means a business number, broadcast lists and short messages that put method cards, dealer news and quote replies in the phone of the person who decides. GullySales works on the setup, the message sheet and the consent habit.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of chemical manufacturers at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For adhesive manufacturers

Where it usually goes wrong, and what we would do.

  • “Masons answer WhatsApp before email”

    A tiler on site rarely opens email. A short voice note, a photograph of a finished fixing or a method card in the local language reaches the phone in the pocket.

  • “A dealer group turns into noise”

    A group that carries every offer and every greeting gets muted. Use a broadcast list for scheme news and keep the group for questions, with a named person answering.

  • “Photographs settle a complaint”

    A mason sends a picture of loose tiles. A good reply asks for a close photograph of the tile back, the trowel notch and the date of fixing before anyone says whose fault it is.

  • “Consent protects the number”

    Adding masons to lists without asking invites blocks and complaints. Ask at the demonstration, write the yes in the register and send only what they asked to receive.

What we do

What we deliver for adhesive manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Business profile setup

    Address of the depot, product catalogue with pack sizes and a greeting that says who answers.

    Result: A new contact sees the products and the depot at a glance.

  2. Message sheet

    Ready messages for a method card, a scheme notice, a restock notice and a complaint receipt.

    Result: The team sends the same clear message every time.

  3. Broadcast lists by town and buyer

    Separate lists for tilers, dealers, builders and carpenters in each town.

    Result: A scheme reaches only the people it is meant for.

  4. Builder quote reply flow

    The questions to ask first, then the quote, the coverage sheet and the callback time.

    Result: A builder's message gets a structured reply.

  5. Consent line in the register

    A written line at each demonstration asking if the mason agrees to receive messages.

    Result: Each number on a list carries a recorded yes.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these adhesive manufacturers.

  • Tile adhesive and tile grout manufacturers
  • Wood, ply and furniture adhesive makers
  • Flooring and vinyl adhesive producers
  • Construction bonding agent and repair mortar makers
  • Stone, marble and granite fixing adhesive makers
  • Wall putty and plaster additive producers
  • Sealant and silicone makers for building use
  • Regional bag-and-tin makers supplying hardware and tile dealers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Business app or the business platform?
Start with the WhatsApp Business app on a number your sales team shares, and move to the business platform only when message volume demands it. Check the platform's current rules on writing first to people who have not messaged you.
May we send scheme offers to every mason we know?
Send to those who agreed, and keep to what they asked for. A mason who never opted in may block the number and report it. Check consumer and data rules with your own adviser.
Who should answer the messages?
Name one person per town to answer, with the technical person joining for a failure. A message left unanswered looks worse than having no number at all.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.