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Decorative product manufacturers · Digital marketing

Bring search, social and chat together to win buyers who order in lots.

Digital marketing for a decor maker is the joined-up work of search, social, marketplace listings, chat and email that brings trade buyers to your catalogue. GullySales sets a plan across them, starting from the buyers you want and the collections that need to sell.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Decorative Objects product collection

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 18 Oct 2026.

For decorative product manufacturers

Where it usually goes wrong, and what we would do.

  • “Channels work as a chain, not alone”

    A designer sees a post, searches your name, reads the collection page and asks for the catalogue on chat. If any link is weak, the buyer is lost. The plan looks at the whole path.

  • “Trade and shopper audiences need separate pages”

    Marketplace listings and your own site serve different buyers. Keep consumer sales on the platforms built for them, and use your website to speak to retailers, gifting firms and hotels.

  • “Spend belongs where the lot is large”

    A paid advert for a single planter wastes money. Paid reach makes sense for gifting season and for launches aimed at stores in cities you do not yet cover.

  • “Measurement starts with catalogue requests”

    Followers and likes do not pay the workshop. Counting catalogue requests, sample requests and quotes by source shows which channel brings the buyers who order.

What we do

What we deliver for decorative product manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel plan by buyer type

    Which channel serves which buyer: search for retailers, LinkedIn for gifting, Instagram for designers, chat for reorders.

    Result: A one-page plan names the channel for each buyer type.

  2. A website and catalogue base

    Collection pages and a trade catalogue as the place every channel points to.

    Result: Every post and advert lands on a page built to take a catalogue request.

  3. A festival campaign plan

    Campaigns counted back from each festival, with the content, outreach and advert dates.

    Result: A calendar shows what runs ahead of each peak.

  4. A marketplace and own-site split

    Guidance on which pieces to list on marketplaces and which to keep for trade.

    Result: Each collection is marked as marketplace, trade or both.

  5. Source tracking

    Tags and a simple report that follow an enquiry through to the order, by channel.

    Result: A table of enquiries and orders by source.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these decorative product manufacturers.

  • Brass, copper and metal decor makers
  • Resin and fibre decorative piece makers
  • Wall art, frames and mirror makers
  • Planters, pots and garden decor makers
  • Wooden and handicraft decor makers
  • Ceramic and glass decor makers
  • Festival and gifting decor makers
  • Private-label decor makers for retail brands

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Where should a small decor maker start?
With a catalogue, clean photographs and a page to ask for it. Channels come after those exist. We then add the one that suits your buyers first, chosen from your order history.
Do we need paid adverts?
Not for every collection. Paid adverts suit a gifting season or a launch with a clear page to land on. Check each platform's current rules and costs before you commit budget.
How do we know it is working?
By catalogue requests, sample requests and orders traced to a source. Visits and likes come second. We set these counts up at the start so you can read them yourself.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.