Skip to content

Jig and fixture manufacturers · Digital marketing

Put your site, listings and ads to work on the same fixture searches.

Digital marketing for a jig and fixture maker joins your website, search, marketplace listings, social profiles and paid ads into one plan aimed at tooling engineers. GullySales works on which channels fit your fixture types and how each enquiry is tracked.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of cnc machining companies at work in India

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 18 Oct 2026.

For jig and fixture manufacturers

Where it usually goes wrong, and what we would do.

  • “Each channel tells a different story”

    The site says toolroom, the marketplace listing says engineering services and the LinkedIn page is blank. A buyer who checks all three sees a company that has not decided what it builds.

  • “Paid ads suit urgent searches only”

    An engineer who needs a welding jig for a launch may search and click an ad. A search ad for a vague term brings clicks from students and tool sellers who will never buy.

  • “Enquiries cannot be traced to their source”

    A call arrives and nobody knows whether it came from the site, a listing or a referral. Money gets spent on the channel that feels busy, not the one that brings fixtures.

  • “Technical buyers distrust loud claims”

    Engineers read a claim about being the best and move on. They respond to named fixture types, machines, photographs and an honest list of what you do not build.

What we do

What we deliver for jig and fixture manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. One plan across channels

    A short written plan showing which channels serve which fixture types and which buyer roles.

    Result: A single plan that says what each channel is for.

  2. Marketplace and listing alignment

    IndiaMART, Google Business Profile and directory listings brought into line with your site.

    Result: Listings that use the same fixture-type wording as your site.

  3. Search ad set for fixture types

    Ads and landing pages for fixture types where buyers search urgently, with negative terms to remove irrelevant clicks.

    Result: An ad set with a matching landing page for each fixture type.

  4. Enquiry source tracking

    A record of how each enquiry arrived, set up with call and form tracking where suitable.

    Result: A sheet showing enquiries by source and fixture type.

  5. Review of what to stop

    A look at channels that bring no useful enquiries so that effort moves elsewhere.

    Result: A short list of channels to keep, change or stop.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these jig and fixture manufacturers.

  • Machining fixtures and vices for VMC, HMC and CNC lathe work
  • Welding jigs and positioners for fabrication shops
  • Assembly fixtures for automotive tier suppliers
  • Inspection and checking fixtures with gauges
  • Hydraulic and pneumatic clamping fixtures
  • Press tool holding and trimming fixtures
  • Fixture repair, modification and re-qualification work
  • Special-purpose workholding for electrical and electronics manufacturers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which channel should we begin with?
Begin with the site and your listings, since every referral and search ends there. Then add search ads for the fixture types you most want to win, once the pages can receive the clicks.
Will digital marketing bring orders?
It brings enquiries from engineers who do not know you, and those need a quote and a trial before they become orders. We work on getting the right enquiries, and the rest depends on your design and price.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.