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Tool and die manufacturers · Social media

Show a die being built and tried out, so owners see the work before asking.

Social media for a tool room means short posts of dies in progress, tried-out parts and the people who design and fit them, aimed at owners and tooling heads who scroll LinkedIn and watch engineering videos. GullySales plans the post types and the review step that keeps customer details private.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of cnc machining companies at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for tool and die manufacturers

Sales and marketing for tool and die manufacturers, the overview.

Last updated 18 Oct 2026.

For tool and die manufacturers

Where it usually goes wrong, and what we would do.

  • “Process posts hold an engineer's attention”

    A strip layout beside the finished die and the stamped part tells a story in three images. Tooling engineers follow these because they show decisions, not slogans. A general post about quality gives them nothing to remember.

  • “Customer parts need permission”

    Some parts belong to an auto or appliance customer who has not agreed to be shown. A post that reveals a part number or shape costs trust. A review step before posting protects the relationship.

  • “The audience is small and specific”

    A tool room does not need a large following. It needs the stamping unit owners, tooling heads and sourcing engineers of its region to see the work. Following and tagging them matters more than reach.

  • “Try-out clips answer the biggest worry”

    The buyer cannot judge a die until it runs. A short clip of the press stroking a tool, with the part dropping clean, speaks to that worry when a brochure cannot.

What we do

What we deliver for tool and die manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A post plan by tool stage

    Posts keyed to design, machining, hardening, assembly and try-out, so one die gives a short series.

    Result: One tool builds a run of posts.

  2. A permission checklist

    A short sheet that records whether the customer agreed to show the part, the name or only the design view.

    Result: No post goes out without a recorded answer.

  3. Caption templates in engineering terms

    Captions that state tool type, part material, press tonnage and what was solved, written without slogans.

    Result: Captions read like a note between engineers.

  4. A LinkedIn profile for the tool room

    A company page and owner profile with the tool types, press facility and gallery arranged for a purchase engineer.

    Result: The profile answers a buyer's first check.

  5. A short video routine

    A simple way to capture try-out clips on a phone and label them with the part family.

    Result: Try-out footage is gathered as part of the job.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Who it is for

This is written for these tool and die manufacturers.

  • Progressive die makers for brackets, clips and terminals
  • Draw and form die makers for deep drawn covers and housings
  • Blanking and piercing tool makers for laminations
  • Auto press tool rooms supplying Tier-1 and Tier-2 stampers
  • Appliance and white goods tool rooms
  • Jig, fixture and gauge makers within a general tool room
  • Tool rooms offering die maintenance and repair
  • Tool rooms with their own press line for try-outs and small lots

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Which platform matters for a tool room?
LinkedIn reaches sourcing engineers and owners. YouTube suits longer try-out clips and design walk-throughs. Choose one first and keep it current instead of spreading thin.
Should we show our machines?
Show them in use on a specific tool, with the tool type in the caption. A photograph of a machine alone says what you own. A photograph of it cutting a die block says what you can build.
Can employees post about their work?
Yes, with a simple rule on what stays private. Designers and fitters posting about a tool they enjoyed building reach peers that a company page misses.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for tool and die manufacturers

Everything else we would do for you.

Closest to this: content and social

Also for tool and die manufacturers

Or start from the overview: sales and marketing for tool and die manufacturers.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need