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Tool and die manufacturers · WhatsApp marketing

Use WhatsApp to take drawings, send quotes and report try-out progress to the buyer.

WhatsApp for a tool room is where a stamping unit owner sends a part photo, asks for a rate and later receives try-out pictures. GullySales sets up the business number, the message templates and the saved replies so each chat becomes a record.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of cnc machining companies at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For tool and die manufacturers

Where it usually goes wrong, and what we would do.

  • “Drawings arrive as photos”

    An owner on the shop floor sends a phone picture of a drawing or part. Without a standard reply asking for the file, material and quantity, the chat drifts and the quote waits.

  • “Try-out updates suit the format”

    A photograph of the first sample and a short note answers the buyer's biggest worry at once. The same update by email may sit unread.

  • “Chats are lost when the phone changes”

    Quotes agreed in a personal chat vanish with a handset. A business account with a shared number and a log keeps the history with the shop.

  • “Group chats with customer engineers get crowded”

    A group with the buyer's tooling team helps during try-out and also buries decisions. Summarise agreed points in writing after each session.

What we do

What we deliver for tool and die manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business setup

    A business profile with name, address, tool types and a catalogue of the dies you build.

    Result: A buyer meets a professional profile when they message.

  2. Saved replies for drawing intake

    Ready messages that ask for the drawing, material, thickness, quantity and press available.

    Result: Each chat gathers what the quote needs.

  3. Try-out update templates

    A short format for sharing sample pictures, measurements and next steps.

    Result: Buyers get consistent updates.

  4. Chat-to-record routine

    A rule that every quote or approval in a chat is copied to the register the same day.

    Result: No decision lives only in a chat.

  5. A broadcast list for tool owners

    A consented list of owners who agreed to hear from you about maintenance and new capacity, with an easy way to leave.

    Result: Only people who agreed receive the message.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these tool and die manufacturers.

  • Progressive die makers for brackets, clips and terminals
  • Draw and form die makers for deep drawn covers and housings
  • Blanking and piercing tool makers for laminations
  • Auto press tool rooms supplying Tier-1 and Tier-2 stampers
  • Appliance and white goods tool rooms
  • Jig, fixture and gauge makers within a general tool room
  • Tool rooms offering die maintenance and repair
  • Tool rooms with their own press line for try-outs and small lots

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need the WhatsApp Business API?
Not at first. The Business app handles templates and a catalogue. Check the platform's current rules before sending bulk messages.
Can we send quotes on WhatsApp?
Yes, as a file with a short note, and confirm it by email if the buyer's process requires it. Record the quote in the register.
How do we avoid mixing personal and business chats?
Use a separate number and device for the tool room, with named people who may reply.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.