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GullySales

Battery manufacturers · WhatsApp marketing

Run dealer schemes, claim updates and stock news on the chat your dealers already use.

WhatsApp marketing for a battery manufacturer is the planned use of chat for dealer schemes, stock messages, claim updates and installer support. GullySales works on the lists, flows and message wording, and sets down who replies from your side.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Battery dealers: show a real physical business scene illustrating Battery stock by brand, model and serial. Hold stock by brand, model, capacity and type, with the serial and manufacture date code recorded when it arrives, so the counter can sell the oldest unit first.

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For battery manufacturers

Where it usually goes wrong, and what we would do.

  • “Dealers already live on WhatsApp”

    A shop owner reads a scheme on the phone between customers. A clear message with the scheme, the exchange approach and a contact name gets used at the counter, where a printed circular stays in a drawer.

  • “A group becomes noise”

    A single large group for every dealer fills with greetings and forwards, and the scheme sinks out of sight. Separate broadcast lists by region and a clear purpose keep the message visible.

  • “Claims arrive as photographs”

    A dealer sends a photograph of a failed battery, a date code and an invoice, in whatever order. A fixed claim intake message that asks for each item gives the plant a complete claim at the first attempt.

  • “Customers message from the counter code”

    A customer scanning a code on the battery or the counter display expects a reply from the brand. Without a named person watching the chat, that first message goes unanswered.

What we do

What we deliver for battery manufacturers.

The work available for this need. We agree the deliverables and responsibilities for your engagement in writing.

  1. Dealer broadcast lists

    Lists by region and by product line, built from dealers who have agreed to receive messages, with a record of that agreement.

    Result: Each dealer on a list has an opt-in on record.

  2. Scheme and stock message set

    Message formats for scheme launches, stock arrivals and price circulars, written to be read on a phone.

    Result: A dealer can read the scheme in a single message.

  3. Claim intake flow

    A fixed message and checklist that collects the photograph, date code, invoice and customer details for each claim.

    Result: A claim reaches the plant with every required item attached.

  4. Click-to-chat on website and counter

    Chat links and codes on product pages, counter displays and battery labels, each leading to the right team.

    Result: Each code opens a chat that reaches a named person.

  5. Usage and opt-in guide

    A short guide on who may message whom, how consent is recorded and which tools to use, with a reminder to check the platform's current rules.

    Result: The team has one written guide to follow before sending a broadcast.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

What to capture or send

Messages worth sending to dealers and users on WhatsApp.

Scheme and stock message
A short note with the scheme, the models covered and the end date, sent to dealers who agreed to receive it.
Claim intake request
Asks for the model, the date code, the bill and a photo of the label and the fault, so the claim starts complete.
Exchange scheme reminder
A note on what the dealer collects and the credit to apply, with an example of the old-battery check.
Counter code message
A reply to a user who messages the code printed at the counter, giving the warranty terms for that unit.
Pre-season care note
A dated message to dealers with a short care sheet they can forward to users.

Who it is for

This is written for these battery manufacturers.

  • Automotive and two-wheeler battery makers selling through dealers
  • Inverter and home UPS battery makers
  • Tubular and industrial battery makers for telecom, forklifts and power backup
  • E-rickshaw and low-speed EV battery makers
  • Lithium-ion pack assemblers for EVs and energy storage
  • Solar storage battery makers
  • Battery makers supplying OEMs under their brand name
  • Small battery and cell makers for consumer devices

Not for

It is not the right fit if.

  • Dealers have not agreed to receive broadcasts, and a list without recorded consent would reach people who did not ask.
  • Claims arrive as photographs and nobody is ready to read them each day.
  • You plan to use one group for every dealer, and the useful messages would sink under chatter.

Before you decide

Agree the work. Know how to judge it.

WhatsApp marketing for battery manufacturers: use these checks to prepare, choose the scope, and review what changes.

Bring the right evidence

Describe how the contact list was collected, what people asked to receive, and which messages are currently sent. Include opt-outs and replies when reviewing campaign performance.

Make the scope clear

Agree the audience, message purpose, sending system, and response owner. Separate promotional communication from order or service updates, and check current platform requirements before launch.

Check the work in use

Test the message with a small appropriate audience before wider use. Check links, reply handling, opt-outs, and whether the response leads to a relevant conversation or order.

Know when to change course

Do not use an unexplained contact list as a shortcut to demand. If recipients do not expect the message, resolve the permission and relevance questions before sending.

These are discussion points, not a fixed package. GullySales confirms the deliverables, responsibilities, fee, and term in writing after reading your brief and speaking with you.

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Conversation review and priorities

    You share relevant chats and explain where enquiries stall. We agree which questions belong in the first scope and record the available baseline before changes begin.

  2. 2

    App or API decision

    We compare your reply needs with the current setup. You approve the route, including any separate API setup work, before committing to provider costs.

  3. 3

    Contact and content approval

    Your team confirms which contacts have permission and approves the replies. Clinics and other regulated organisations arrange their own compliance review before messages are used.

  4. 4

    Routing and record agreement

    The person responsible for sales confirms ownership rules and required CRM fields. We identify any wider CRM work that needs a separate scope.

  5. 5

    Testing and release approval

    Test conversations check the reply path and human takeover. You approve release after reviewing the messages and sample records.

  6. 6

    Outcome review and changes

    We review unanswered questions and recorded outcomes against the baseline at the agreed reporting points. Changes to replies or routing return to your nominated approver.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we use the WhatsApp Business app or an API provider?
The Business app suits a small dealer list. A larger list or several people replying calls for an API provider. We compare the two against your volume and check the platform's current rules before you commit.
Can we message customers who bought a battery?
Only where the customer has agreed to hear from you, and the agreement is recorded. We design the opt-in at the counter and on the warranty card so it happens at the point of sale.
Can we message users who bought a battery?
Only users who gave their number and agreed to hear from you, such as through the warranty card or the counter code. Record the consent and its date. Keep the first message about their warranty and care, and check the platform's current rules on business messages.
Should we use the WhatsApp Business app or an API provider?
Start with the Business app if one or two people answer dealers, and move to an API provider when several staff share the inbox or you send planned messages to your whole dealer list. The provider adds cost and set-up, so decide after you know your volume. Check current rules first.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.