Oil and gas service companies · CRM
Keep the plant, the planner and the shutdown date in one place.
A customer relationship management (CRM) system for an oil and gas service company is a record of each plant, the people in it, the work done there and the work coming. GullySales sets it up around plants, registrations and RFQs, so that a change of staff or an owner's absence does not lose a relationship.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
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Sales and marketing for oil and gas service companies, the overview.
Last updated 11 Oct 2026.
For oil and gas service companies
Where it usually goes wrong, and what we would do.
“The relationship lives in the owner's phone”
The plant head's number, his preferences and the shutdown plan sit in one mobile. When the owner is at a site or leaves, the account is blind.
“Registrations and expiries are in someone's diary”
A vendor registration lapses because the renewal date was written on a calendar that nobody opened.
“RFQ status is a guess”
Offers go out, a planner says wait, and three weeks later nobody knows who is following up or whether the job went elsewhere.
What we do
What we deliver for oil and gas service companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Plant and contact records
A record per plant, with the people in maintenance, contracts and safety, their roles, how they prefer to be reached and the work done there.
Result: Anyone in your office can pick up a conversation.
RFQ and offer pipeline
Stages from received to offered to negotiating to ordered or lost, with the value, the date and the reason for each loss.
Result: You can see what is open and what to chase.
Registration and certificate reminders
Expiry dates of registrations, ISO certificates, insurance and personnel certifications, with a reminder to a named person.
Result: No renewal is missed for lack of a reminder.
Shutdown and project calendar
Known turnaround dates at the plants you serve and want to serve, attached to the plant record and visible before outreach.
Result: Calls are made before the contractor list is fixed.
WhatsApp and call capture
A simple way for site staff to record a conversation after the call, from a phone, without opening a computer.
Result: Calls from sites are no longer lost.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
What to record, and when
What an oil and gas service firm should write down for each plant and each enquiry, and why.
- Plant and unit, with the contact's role
- Record the refinery, unit or site and whether the contact is in maintenance, contracts or HSE. Their role tells you whether they ask for work, approve it or only check safety.
- Scope and shutdown date
- Record what is to be done and when, as soon as you hear. This is the single most useful field, because it turns a vague contact into a dated opportunity.
- Who else is bidding
- Note any firm named by the planner, or the incumbent. After the result, record who won. Over time this shows which rivals you meet and where you lose.
- Offer sent, and the follow-up date
- Record the date, the value and the next call. An offer with no follow-up date is forgotten by both sides.
- Reason for a loss or a delay
- Write it in the planner's words if he gives it: price, availability, safety, paperwork. Read the reasons together after a few months and fix the common one.
- Do you need software yet?
- If you handle few plants, a shared sheet with these fields is enough. Move to a CRM when more than one person answers RFQs or when expiry reminders keep failing.
Who it is for
This is written for these oil and gas service companies.
- Inspection, NDT and integrity testing firms working in refineries and pipelines
- Shutdown and turnaround maintenance contractors
- Scaffolding, insulation, painting and blasting contractors
- Hydrotesting, pigging and pipeline commissioning specialists
- Drilling, workover and well services providers
- Fabrication, piping and structural contractors
- Manpower and skilled workforce suppliers for plants and offshore jobs
- Tank cleaning, waste handling and environmental service firms
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the crm work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is a spreadsheet enough for us?
Our site supervisors will not update anything. What now?
Can the CRM hold certificates and past work orders?
Who owns the data if the owner's contact leaves the firm?
Do we need a website if our work comes through vendor registration?
Can you get us onto an operator's vendor list?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
More for oil and gas service companies
Everything else we would do for you.
Closest to this: leads and follow-up
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Or start from the overview: sales and marketing for oil and gas service companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.