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Artificial jewellery stores · WhatsApp marketing

Turn the WhatsApp photo request into a sale and a buyer who returns.

WhatsApp marketing for an artificial jewellery store is the use of catalogues, quick replies and broadcasts to answer buyers and tell them about new sets. GullySales sets up a clear WhatsApp Business routine and checks it against the platform's current rules.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of jewellery retailers at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for artificial jewellery stores

Sales and marketing for artificial jewellery stores, the overview.

Last updated 18 Oct 2026.

For artificial jewellery stores

Where it usually goes wrong, and what we would do.

  • “The chat is the shop window”

    A buyer messages from the metro or from home to ask whether a set is available. The first reply decides whether they visit. A reply with a photo, a price and the lane address wins the trip.

  • “A long scroll of photos is not a catalogue”

    Sending forty pictures one after another makes the buyer hunt. A catalogue grouped by occasion and colour, with prices on the photo, lets them choose in a minute.

  • “Broadcasts reach only those who saved the number”

    A message to a list works only for contacts who have your number and agreed to receive it. Building that list at the counter and by consent matters more than the size of the first send.

  • “One phone for retail and trade mixes the replies”

    A boutique owner asking for a rate sheet and a bride asking for a bangle photo need different answers. When both land on one handset, one of them waits.

What we do

What we deliver for artificial jewellery stores.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business set-up

    Business profile, hours, address, a greeting and an away message, with the shop's catalogue loaded.

    Result: The business number shows the shop's details and range at first contact.

  2. A catalogue by colour and occasion

    Sets grouped as bridal, sangeet, office and daily wear, with price on each photo.

    Result: A buyer can browse sets by occasion without scrolling a long chat.

  3. Quick replies for common questions

    Saved answers for stock, price, delivery, exchange and visiting hours.

    Result: Staff reply to the common questions in a few taps.

  4. A broadcast routine with consent

    A list of contacts who agreed, labelled by retail or trade, and a rule for what each broadcast must contain.

    Result: Each broadcast goes to a labelled list of people who asked for it.

  5. A trade number or label

    A separate number or label for boutique owners and resellers, with its own rate sheet and reply.

    Result: Trade enquiries are answered from a list kept apart from retail chats.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

Who it is for

This is written for these artificial jewellery stores.

  • Retail shops in market lanes selling imitation and oxidised jewellery
  • Wholesalers and manufacturers supplying boutiques and resellers
  • Gold-plated and micro-plated jewellery shops
  • Kundan, meenakari and polki-look specialists
  • Temple and classical dance jewellery sellers
  • Bridal jewellery rental and hire shops
  • Mall kiosks and festival exhibition stalls
  • Home-based sellers working through Instagram and WhatsApp groups

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Is it allowed to send broadcasts to everyone in our phone?
Only to people who agreed to hear from the shop. Check WhatsApp's current rules for business messaging, record the consent and give a clear way to opt out.
Do we need the WhatsApp Business API?
Not for a small shop. The Business app with a catalogue and quick replies covers a small shop's needs. The API makes sense when several staff share the number and need automation, and we say so when the volume warrants it.
Can we use WhatsApp groups for resellers?
A group suits a few trusted resellers, but it exposes numbers and fills with chatter. A broadcast list with consent keeps each reseller's order private and the message focused on new designs.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for artificial jewellery stores

Everything else we would do for you.

Or start from the overview: sales and marketing for artificial jewellery stores.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need