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Bathroom fitting stores · WhatsApp marketing

Send the photo of the tap and the price range while the customer is still on the call.

WhatsApp marketing for a bathroom fitting store means using the app plumbers and homeowners already use to share fittings, answer part questions and announce new stock. GullySales works on the catalogue, the contact lists and the rules for messages the shop sends.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of furniture stores and retailers at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For bathroom fitting stores

Where it usually goes wrong, and what we would do.

  • “Customers send photos of worn parts”

    A homeowner takes a picture of the leaking tap and sends it. If the counter replies with the matching model and a price range, the sale is half made before the customer leaves home.

  • “Plumbers live in chat groups”

    A plumber receives rate lists and offers from several shops in the same app. The shop whose message is clear, current and respectful of their time is the one they open.

  • “A catalogue forwarded as loose photos looks untidy”

    Pictures without model names or finishes force the buyer to ask again. A tidy catalogue with a name, finish and range beside each fitting saves the counter from repeating itself.

  • “Sending to everyone loses the trust of the list”

    Messages about geysers sent to a plumber who never buys them are ignored, and then muted. Splitting the list by plumber, homeowner and society keeps each message relevant.

What we do

What we deliver for bathroom fitting stores.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. WhatsApp Business set up properly

    Business profile, catalogue, quick replies and away message entered for the shop's number.

    Result: A new enquirer sees the shop name, hours and products.

  2. A catalogue of the fittings asked for again and again

    Photographs with model, finish and price range, grouped by taps, showers, health faucets and spares.

    Result: The counter forwards a fitting in one tap.

  3. Lists split by who the customer is

    Separate broadcast lists for plumbers, homeowners and societies, built from the register with their consent.

    Result: Each message goes to people who care about it.

  4. Message templates for common moments

    Wording for a new arrival, a quote, a delivery confirmation and a thank-you after purchase.

    Result: Staff reply in the shop's voice without rewriting.

  5. A rule for what is never sent

    A short list of things the shop does not message, such as people who have not agreed to receive offers.

    Result: The shop keeps the goodwill of the list.

  6. A part-matching photo routine

    A way to ask for a photo of the worn part and reply with the matching model from the box.

    Result: A customer need not travel to find out whether the shop has the part.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these bathroom fitting stores.

  • Plumbing and bathroom fitting shops in an old market lane
  • Stores that sell CP fittings alongside pipes and fittings
  • Bath-fitting stores attached to a hardware or tile shop
  • Neighbourhood stores serving apartment societies
  • Stores that sell mainly to plumbers and contractors
  • Stores with a small display for retail buyers
  • Authorised dealers for a single fittings brand
  • Stores that also sell water heaters, pumps and tanks

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do customers need to agree before we message them?
Yes. Add people who have asked to hear from you or have bought and agreed. Check the platform's current rules on business messaging and keep a record of how each number was added.
Is the WhatsApp Business API needed?
Not for a counter store. The Business app with a catalogue and quick replies covers a small shop. The API makes sense later if volume grows and several staff must answer from one number.
Should the catalogue show exact prices?
A range is safer, because rates move with stock and brand. State the range and say the counter confirms the final price when the customer asks.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.