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UI/UX design companies · Social media

Post the reasoning behind a screen, and a founder will remember who drew it.

Social media marketing for a UI/UX design company is the use of LinkedIn, Instagram and video platforms to show how designers think, since the buyer is judging judgement as much as visuals. GullySales works on what to post from your projects, whose voice carries it, and how a post leads to a conversation.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of software development companies at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For UI/UX design companies

Where it usually goes wrong, and what we would do.

  • “A finished screen is the weakest post”

    Dribbble-style shots draw praise from other designers and nothing from a founder. A post that shows two versions of a flow and explains why one was dropped speaks to a buyer who is deciding whether you can think.

  • “Founders read LinkedIn, designers scroll Instagram”

    The two audiences are different. Product heads and start-up founders spend their time on LinkedIn, while Instagram reaches other designers and students. Decide which one you are courting, then place the best material there.

  • “The design lead is the brand”

    A studio page with a logo gets little attention, while a named lead describing a research session gets comments from the people who hire. Posting through the lead, with the studio behind them, suits a trade that sells people.

  • “Client work is not always yours to show”

    Contracts and confidentiality block screens from view. Blurred details, redrawn flows and self-initiated projects keep the feed active, and a note on what you cannot show tells the buyer you respect a client's privacy.

What we do

What we deliver for UI/UX design companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Content themes from your projects

    Four or five recurring post types, such as a dropped idea, a research quote, a before-and-after of a flow, and a developer handover note.

    Result: A fixed set of post types so a feed never runs dry.

  2. Named-lead posting plan

    Which designers speak, on which platform, and the help they get with drafts, images and replies.

    Result: Clear ownership of each profile and post.

  3. Carousel and short-video formats

    Layouts for walking through a flow step by step, with the user problem on the first slide.

    Result: Templates your team can fill in after each project.

  4. Confidentiality checklist

    A list to run before posting any client material, covering names, data on screens and written approval.

    Result: A habit that keeps client trust intact.

  5. Comment and message handling

    A short guide on replying to founders who comment or write in, and when to move to a call.

    Result: A path from a post to a conversation.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Posts and pieces to plan

Post the reasoning behind a screen, because founders remember the studio that explained a decision.

A screen with the reason annotated
One screen with notes on why a field, a label or a step was moved, using a client's work only with permission.
Research finding from a test
A short post on what test users did that the team did not expect, with the change that followed.
Before and after of a flow
Two states of a flow with the one problem fixed named, redrawn if the client is under NDA.
Studio working note
A photograph of a whiteboard or a workshop, showing how the team works with a client's product group.
A pattern the studio avoids
A post on a design habit the studio has dropped and why, which shows judgement without a client's work.

Who it is for

This is written for these UI/UX design companies.

  • Product design studios for start-ups
  • Mobile app design specialists
  • Enterprise and SaaS dashboard design firms
  • Design system and component library builders
  • UX research and usability testing consultancies
  • Website and landing page design studios
  • Service design firms for banks and public bodies
  • Product design teams embedded with a client by the month

Not for

It is not the right fit if.

  • Your clients all object to any public mention, and posts would be limited to generic opinions anyone could write.
  • No designer will explain their reasoning in public, so posts would be images with no argument.
  • You want followers, but no one answers a founder's message, and an unanswered note in the inbox loses a lead.

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm audience, platforms and access

    We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.

  2. 2

    Review the current presence

    We read the existing pages, the posts that drew replies and the gaps in posting.

  3. 3

    Build the calendar

    Themes, formats and dates are set out for your approval, with space for offers and news.

  4. 4

    Create, approve and publish

    Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.

  5. 5

    Record enquiries and adjust

    Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Is it worth posting if our clients are all confidential?
Yes. Write about method, show redrawn or self-initiated work, and describe decisions without naming the client. Buyers want to see how you think, and that does not need a client's logo.
Should the studio or the founder post?
Both, with different jobs. The founder or design lead carries the opinions and stories, and the studio page collects case studies and announcements. People follow people, so the personal profile does most of the work.
Should the studio or the founder post?
Both can, with different jobs. The studio account shows the work and the method; a founder or design lead posts opinion and answers questions. Buyers hire people, so a named lead is trusted sooner. Agree who may speak about a client project before anything goes out.
Is it worth posting when our clients are confidential?
Yes, if you post about method and judgement rather than client screens. Share a pattern the studio avoids, a research habit or a redrawn example with no client details. Written permission is needed for anything that could identify a client, so ask before drafting.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.