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GullySales

Nutritionists and dietitians · Social media

Your posts are getting applause from other nutritionists, not clients.

Social media for a dietitian is where most new clients find you, and also where the category's worst claims are made. GullySales plans content for the newly diagnosed person rather than your peers, keeps every post inside the health advertising rules, and moves the messages into booked calls.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of nutritionists and dietitians at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 5 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For nutritionists and dietitians

Where it usually goes wrong, and what we would do.

  • “Write for the person holding a lab report”

    A post explaining insulin resistance properly impresses colleagues. A post showing what a diabetic-friendly South Indian breakfast looks like brings a message that evening.

  • “The comparison photograph is the format to avoid”

    It implies a result every viewer should expect, and it is exactly what the advertising body's health guidance is pointed at. What is exposed is your registration, not the platform's.

  • “A saved reel is worth more than a viral one”

    Somebody who saves a meal idea is cooking from it this week. Reach from three states away does nothing for a practice with twenty slots.

What we do

What we deliver for nutritionists and dietitians.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A content plan for the newly diagnosed reader

    Posts built around what somebody does in the first week after a diagnosis, in the kitchens and routines your clients actually have.

    Result: The people watching are the people who book.

  2. Formats and words kept off the feed

    A written list of what never gets posted, covering comparison photographs, scale numbers, cure language and anything naming a client.

    Result: One careless post cannot undo a year of care.

  3. A booking link and a pinned programme post

    A clear route from profile to calendar, with a pinned post explaining the programmes, the fees and who each one is for.

    Result: Interest has somewhere to go at eleven at night.

  4. Messages answered and logged

    A same-day reply routine for direct messages, with the enquiry written into the same record as calls and referrals.

    Result: A message becomes a tracked enquiry.

  5. Consent taken before any client appears

    Written permission for names, photographs and quotes, collected at the start of a programme rather than chased at the end.

    Result: Client material can be used without worry.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Platform for this buyer

Where a person told to change their diet looks, and what is safe to post.

Instagram reels on a plate
Show a balanced home-cooked thali or tiffin for a common need, with you explaining why each part is there. The action is one: book a first call from the link in your bio.
WhatsApp Status for current and past clients
Share a reminder on reading labels or portion size, with an invitation to send questions. Past clients forward these to relatives who have just been told to change how they eat.
YouTube for the long explanation
Explain how you plan meals around festivals and travel, and what a first consultation involves. A spoken explanation builds trust that a photograph cannot.
Google Business Profile posts
Post your clinic or online consultation hours, the conditions you work with and a photograph of the consultation room. Someone searching for a dietitian nearby lands here before Instagram.
What not to post
Do not post a weighing scale, before and after bodies, a miracle ingredient or a claim that a diet reverses a disease. Health advertising rules differ by body and change, so check with your own council.

Who it is for

This is written for these nutritionists and dietitians.

  • Independent clinical dietitians with a private practice
  • Hospital-attached dietitians who also consult privately
  • Online nutrition consultants working across cities
  • Sports nutritionists working with gyms and athletes
  • Paediatric and maternal nutrition specialists
  • Dietitians focused on diabetes, thyroid and PCOS management
  • Corporate wellness nutrition providers
  • Nutritionists attached to fitness studios and yoga centres

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

What can we put out that is useful and still safe?
Meal ideas, how a consultation works, what a plan looks like across a working week, and answers to the questions you get asked on calls. Describe food and routine instead of outcomes, and leave clinical claims off the feed.
How do we turn followers into clients?
Make the next step obvious and answer quickly. A booking link in the profile, a pinned post explaining the programmes, and a reply to every message the same day. Most practices lose people in the gap between interest and a call.
Can we reply to a comment asking for a diet for their condition?
Do not give a plan in comments. Say that diet depends on the person's tests and medicines, and invite them to book a consultation. Use the same reply each time so it reads as care, not a brush-off. Anything more is advice with no assessment behind it.
Can we show a client's food diary or thank-you message?
Only with written consent that says where it will appear, and with names and faces removed unless the client agrees otherwise. A diary shows health details, so treat it like a record. Check the advertising rules for your profession before using client messages as proof.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.