AI search, answer engine and generative engine optimisation · Sales
Be the name an AI assistant gives when someone asks it who to call for this in Bengaluru.
A growing number of buyers now ask an AI assistant instead of typing into Google. Who does root canal treatment near me? Which CNC shop takes small batch orders? What is a fair price for a two-bedroom flat here? If the assistant does not know your business exists, or knows it badly, you lose that enquiry before your website is ever opened.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
AI search, answer engine and generative engine optimisation (AEO and GEO) is the work of making your business the one that ChatGPT, Gemini and Google's AI answers recommend. This happens when someone asks a question your buyers actually ask. GullySales rewrites your content so it answers those questions plainly, adds the structured information assistants read, and checks what they are currently saying about you.
This work is different from classic search engine optimisation. An assistant does not show ten blue links, it picks one answer and often names one or two businesses inside it.
Nobody, including the assistants' own makers, can guarantee a business gets named.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“A buyer asks an AI assistant and it names a competitor, not you”
The assistant has more structured, direct information about the other business, so it gets recommended by default.
“The website is built for ten blue links, not a direct answer”
Pages are written to persuade a reader who is already there, not to plainly answer the exact question someone typed into an assistant.
“There is no page that answers the exact question a buyer would ask an AI”
The information exists somewhere on the site, spread across several pages, with no single page an assistant can quote from confidently.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
AI visibility audit
A check of what major assistants currently say about your business for the questions your buyers actually ask.
Buyer question mapping
A list of the exact questions worth answering, drawn from real enquiries and searches, not guesswork.
Direct-answer content
Pages rewritten to answer a question plainly in the first sentence or two, in the way an assistant can quote.
Structured data
Technical markup that helps assistants read your services, location and hours correctly and reliably.
Correction of wrong information
Where an assistant states something incorrect about your business, we work to get the source of that error fixed.
How the result is measured
- Mentions or citations by major AI assistants for target questions
- Accuracy of what assistants state about the business
- Pages restructured for direct answers
- Enquiries traced to AI-assistant referrals where trackable
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Businesses whose buyers already search online and are starting to use AI assistants for the same questions
- Companies who have checked and found an AI assistant recommends a competitor or gets their details wrong
- Businesses with strong service pages that are written for people, not structured for an assistant to read
- Owners who have noticed their own team using ChatGPT to research suppliers before ever opening Google
Not for
It is not the right fit if.
- Your website has no service pages at all; those need to exist before they can be optimised for anything
- You want a guarantee of being named by an assistant; nobody, including us, can promise that
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Audit and baseline
We record what assistants currently say about your business today, before any changes are made.
- 2
Map buyer questions
We list the exact questions worth being the answer to, based on real enquiries rather than assumptions.
- 3
Rewrite for direct answers
Pages are restructured so the answer to the question is stated plainly near the top, in your own words.
- 4
Add structured data
We add the technical markup that gives assistants reliable, structured facts about your business to draw from.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is this the same as SEO?
Can you guarantee we get recommended by an assistant?
How do you check what an assistant currently says?
How is this priced?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
AI search, answer engine and generative engine optimisation, written for your industry.
Related services
Often bought with this, or instead of it.
Read before you buy
- SEO, AEO and GEO: what is the difference?SEO earns a place in Google's results, AEO earns the quoted answer at the top, and GEO earns a mention from an AI assistant, all from one programme.
- Will ChatGPT and AI search send you customers? What shows up in answersAI assistants send some buyers your way, but only for questions they can answer from sources they trust. This explains how answers pick names and which parts a small business can influence.
- How to make your business visible in AI generated answersAI assistants only name businesses they can verify, so a consistent identity, specific pages and real names decide who gets mentioned.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.