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GullySales

Garment manufacturers · Digital marketing

A sourcing team checks you online before it ever writes to you.

Digital marketing for a garment unit is the plan across the website, search, LinkedIn, IndiaMART and trade fairs, aimed at buyers who check a factory before writing to it. GullySales decides what each one does, builds the capability document first, and reports on samples and new buyers.

A steam traction engine belted across a stackyard to a wooden threshing machine: the long flat belt taut between the flywheel and the drive pulley, the flywheel spinning, a straw elevator raking up off the far end, a full sack hanging on the sack spout, a corn stack half taken down behind and a water cart standing by

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

For garment manufacturers

Where it usually goes wrong, and what we would do.

  • The capability document comes before any spend

    A sourcing team wants machines, capacity, minimums, certifications and photographs in one place. Without it, every channel sends buyers to a page that answers nothing.

  • A fair is a channel that needs a follow-up plan

    Most of what a fair produces is a pile of cards and a week of good intentions. Who gets contacted, with what, and by when, is written before the stall goes up.

  • Your merchandisers are the channel nobody manages

    Every costing, sample note and WhatsApp reply tells a buyer whether you are easy to work with. That deserves more attention than a post does.

What we do

What we deliver for garment manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. One capability document that answers the checklist

    The machine list, the monthly capacity, the minimums by product, the in-line checks and the certifications you hold, as a page and as a file buyers can keep.

    Result: A buyer's shortlisting questions are answered in one place.

  2. A written job for every channel

    What the website, search, LinkedIn, IndiaMART, fairs and agents are each meant to do, with a budget and a named owner.

    Result: Nobody expects IndiaMART to bring an export programme.

  3. A fair calendar and a follow-up plan

    Which fairs and buyer-seller meets to attend, who is met beforehand, how visitors get recorded at the stall and what goes out in the week after.

    Result: Cards become costings instead of a drawer.

  4. The merchandiser's replies treated as marketing

    Templates for the costing email, the sample note, the delay message and the follow-up, written so a buyer reads a unit that is easy to work with.

    Result: Your team stops losing buyers on tone.

  5. One place where every enquiry lands

    Website, IndiaMART, LinkedIn, fair contacts and agent introductions recorded together with source, product and piece count.

    Result: You stop guessing which channel brings real buyers.

  6. A monthly report the owner reads

    Enquiries, costings, samples, orders, new buyers won and the share of revenue from the largest buyer, against the audit baseline.

    Result: The dependence on one account becomes a number.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, then reported every month against it.

Who it is for

This is written for these garment manufacturers.

  • Knitwear and T-shirt manufacturers
  • Woven shirt and trouser manufacturers
  • Women's ethnic wear manufacturers
  • Kids' wear manufacturers
  • Export-oriented garment units
  • Private label and contract manufacturers for D2C brands
  • Corporate, promotional and uniform garment makers
  • Activewear and athleisure manufacturers
  • Job work and CMT units

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first monthly report.

No open-ended retainer. Each step has a point in time and something you receive.

  1. 01 · Day 1

    Free audit call

    45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

  2. 02 · Within a few working days

    Written, scored report

    Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

  3. 03 · Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

  4. 04 · Month 1

    The first fix goes live

    Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

  5. 05 · Every month

    Report against the baseline

    What moved, what did not, and what changes next, in plain words.

  6. 06 · Month 3 to 6

    Renew on the numbers

    The term ends and you decide whether to continue from the results. No twelve-month lock.

How the work runs for garment manufacturers

  1. 1

    Assess

    We look at how much of your work comes from your top buyers, where enquiries come from, and how many costings and samples turn into orders.

  2. 2

    Show your capability

    A capability profile and a compliance document set that a sourcing team can check before it visits.

  3. 3

    Fix the sample pipeline

    A tracker from tech pack to costing to sample to order, with follow-up at each stage and reasons recorded when a sample is lost.

  4. 4

    Find new buyers

    Outreach to D2C brands, retailers and agents that fit your product and capacity, alongside search and fair follow-up.

  5. 5

    Build repeat programmes

    Trial orders turned into seasonal programmes, and off-season capacity offered before the lines go quiet.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies
  • SB Engineering

    Situation
    Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
    What we did
    • The site redesigned for mobile
    • Search work on the buyer's terms
    • Content that shows the work
    • Social channels managed
    Result
    • Website traffic rose 60% within six months, against a target of 50%.
    • High-quality leads rose 45%, with a rise in conversion rates alongside them.
    • Fifteen target keywords moved up the rankings, five of them into the top three positions.
    Read the case study
  • VmakeU Global Private Limited

    Situation
    The way the company described itself did not match what it could do, so a prospective client reading the site had no way to gauge the real capability.
    What we did
    • Messaging repositioned
    • Services and industries restructured
    • Content rewritten at scale
    • Capability made readable
    Result
    No numbers were recorded for this engagement. The work is described in full in the case study.
    Read the case study

Also worked with

Chord Road Hospital · Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every monthly report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No lock-in, no guarantees we cannot keep

    Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

The offer

Start with a free audit of how you sell.

It is useful on its own, whether or not you hire us.

What you receive

  • A 45-minute call with the person who will do the work
  • A written, scored report on the six places orders leak, within a few working days
  • Every fix ranked by what it returns and what it costs
  • The one thing to do first, and why
  • An honest line on whether you need outside help at all
  • If you do, the scope and the fee in writing

No invoice. No obligation. No sales script.

We call and WhatsApp on this number.

We use your details only to reply to this enquiry. See the privacy policy.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

What should a garment unit spend on first?
The capability document and the factory photographs, because every other channel uses them. There is no price list here. The free audit scopes the work and the fee goes in writing, split between our time, your media spend and production such as photography.
We already get enough work from one buyer. Why do this?
Because that buyer sets your rate. The month they move production the lines go quiet and there is nothing in the pipeline behind it. This work buys you the right to say no to a price cut.
How do we find buyers without going through a middleman?
Be findable and reach out directly. A capability profile and product pages let brands find you, and a researched list of brands that match your product lets you contact them first.
Is IndiaMART worth it for a garment unit?
It can be, if enquiries are screened quickly. Asking for the piece count and delivery month at first contact separates real buyers from price shoppers. Your merchandisers then spend their day on the right ones.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped in the free audit and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
Three to six months at a time. There is no twelve-month lock, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile usually show in weeks, because the enquiries already exist. Ads show in days once follow-up is ready. SEO and content take months. The audit tells you which applies to you.
Who will actually do the work?
The person you meet on the audit call. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
For the audit, last month's enquiries in any format and 45 minutes with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM, and time for the monthly review.
What if we are not happy with the work?
Tell us and the plan changes. Every month is reported against the baseline, so a number that is not moving is visible to both sides. Terms run three to six months at a time, and the refund and cancellation policy sets out the rest.

Get a free audit of how you sell, and a scored report of where the work is.

Book a free audit