Urology clinics · Healthcare
Be the urologist a family finds at 2 a.m., and the one a shy patient finally rings.
It is two in the morning in Hubballi and a man in the family is on the bathroom floor with a pain in the side that has not eased with the tablet taken an hour ago. The patient's wife types 'kidney stone urologist near me' and 'laser stone surgery cost'.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
A urology clinic treats problems of the kidney, bladder, prostate and male reproductive system. Marketing makes the clinic easy to find during a kidney stone attack at night, and readable for a man who has put off a prostate problem for years. Sales turns an enquiry into a consultation and, where the doctor advises it, a procedure. GullySales writes the complaint pages, the Maps listing and the call script.
The first clinic whose profile shows a phone number and a photograph of the doctor gets the call, and the second stays in reserve. The number that is answered before the sun is up is where the family goes.
The other half of a urologist's day is the opposite kind of patient. A 62-year-old has been getting up four times a night for three years and has not told the family. A young man has a question that has been searched in private mode a dozen times. Neither rings straight away. Each reads, compares, and rings only when a page sounds like a doctor and not like a sales pitch. The same clinic has to be quick for the first patient and quiet for the second.
Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.
How buyers decide
How urology clinics are chosen.
A stone attack is chosen in minutes. The family searches on a phone, reads the Maps listing, and calls the number with a doctor's name and an open hour. Cashless insurance matters at once, so the first question on the call is whether the hospital where the doctor operates takes the family's policy.
Prostate, bladder and men's health problems are chosen slowly. The patient asks a family physician, a diabetologist or an old friend, then checks the urologist's qualifications and the procedures listed, and reads what past patients wrote about being listened to. Privacy and a calm manner count for more than a long list of machines.
Many urologists operate in someone else's hospital, so the patient is choosing both the doctor and the place. A clinic that explains which hospital the surgery happens in, who handles the insurance paperwork and what the first consultation involves loses fewer people at the last step.
The problem
What usually goes wrong for urology clinics.
What owners tell us on the first call, in their words.
“Stone patients ring three urologists and go to whoever answers”
Calls at night and on Sunday go unanswered or reach a recorded message. By morning the patient is on a table somewhere else.
“Men with prostate problems wait years and then arrive late”
Nothing on the website speaks to a man who is embarrassed to ask, so the search ends at a pharmacy's advice or whatever advertisement turns up first.
“The front desk cannot say which hospital the surgery is in or whether insurance applies”
A family planning a PCNL or an endourology procedure hears three different answers and goes elsewhere.
“Stone patients vanish after the stent comes out”
They are told to return for a repeat scan and a diet review, and most do not. Nobody on the team is responsible for asking.
“Referring physicians do not know what the urologist operates on”
A family doctor with many urine complaints in a week cannot recall which urologist does what, so the patient is sent to the name that comes to mind first.
“Sexual health content is risky to publish, so nothing is published”
The fear of a complaint leaves the search results to whoever else chooses to publish, and the patient reads that instead.
What we do
What we do for urology clinics.
Everything included for urology clinics.
A page for each complaint, in the patient's words
Pain in the side that comes in waves, getting up at night to pass urine, burning when passing urine and blood in the urine, each reviewed and signed by your doctor, ending with how to book.
A Maps listing and call routine for the stone attack
The doctor, the hospital where you operate, the days you are reachable and a number that goes to a person. A saved WhatsApp reply covers what to bring and where to come.
An insurance and hospital information sheet
Where each procedure is done, which cashless networks the hospital works with, and what a patient should ask the insurer. Your hospital's billing desk confirms the details.
A record of stent removals, repeat scans and prostate reviews
Each patient with the date due, and a reminder to the number they gave for that purpose.
A page for family physicians and diabetologists
What you treat, when to refer and how to reach you, with a short update back to the referring doctor after the consultation, given with consent.
A careful men's health section
Factual pages on andrology topics, reviewed by your doctor and checked against your own adviser's reading of the advertising rules, with no claims about results.
How the result is measured
- Enquiries by source, split into stone, prostate and other
- Calls answered by a person, including those outside clinic hours
- Consultations booked from enquiries
- Procedures advised against procedures done
- Stone and prostate patients who returned for the planned review
- Referrals received from each referring doctor
Recorded as a baseline before work starts, so every later report has an honest comparison.
Every service, written for urology clinics
Each has its own page: what it involves for urology clinics, what you get, and what it is measured on.
- Lead generationBring in stone, prostate and men's health enquiries that the doctor can treat.
- SEOWrite the page a worried patient finds when they search the symptom, not the specialty.
- Local SEOBe the listing a family sees on the map when the pain starts.
- Social media marketingPost what a doctor would say in the consultation room, and nothing louder.
- Content marketingAnswer the question a patient has been afraid to ask out loud.
- Buyer personasWrite down whether the patient, the spouse or the physician is making the call.
- CRMKeep a record of every enquiry from the first call to the follow-up visit.
- Follow-up systemsMake sure the patient who said maybe is asked again, politely, by a person.
- WhatsAppUse WhatsApp to answer a worried family and to remind a patient who asked for it.
- Digital marketingChoose the few channels that suit a stone attack, a prostate worry and a physician's referral.
- WebsiteMake the first screen show the doctor, the hospital and a number to ring.
Worth a page and a campaign of their own
Kidney and ureteric stones, laser and endoscopic surgery · Enlarged prostate and difficulty passing urine · Recurrent urinary infections · Blood in the urine and the tests that follow · Vasectomy and circumcision · Male infertility and low sperm count referrals · Urinary incontinence in women · Prostate and kidney cancer follow-up · Children with phimosis, undescended testis or reflux
Priority campaigns
Campaigns for what urology clinics most want to sell.
Each one planned around when your buyers decide, and measured against the baseline.
Kidney stone search
Search ads and pages for stone treatment in your town and the surrounding districts, with the call button first and the doctor's photograph above the fold.
Men over fifty who get up at night
Pages and a short video from your doctor on night-time urine, aimed at the men and at their daughters, who do the searching.
World Kidney Day and Men's Health Month
Health talks at a housing society or a factory canteen, with a simple screening questionnaire and a note on when to see a urologist. No offers on procedures.
Water in the hot months for past stone patients
A WhatsApp note on drinking enough in the heat and when to come for a scan, sent only to those who agreed to hear from you.
Vasectomy questions couples ask
A discreet page, answered by your doctor, and a call script for the husband who rings alone.
Beyond search
Where we reach buyers of urology clinics, beyond Google.
Search matters, but it is rarely the only way this industry's buyers find a supplier.
Family physicians and diabetologists
The first doctor a patient sees for urine complaints. A referral note and an update after the consultation, with the patient's consent.
Nephrologists and oncologists
Patients with kidney disease and cancer move between these specialists and a urologist. A shared contact route and a written scope of work make the handover clear.
Gynaecologists and fertility clinics
Women with incontinence or recurrent infections, and couples whose semen test needs a specialist, are referred to a urologist. Say what you do and how a patient books.
Diagnostic labs and scan centres
A stone turns up on an ultrasound report. A leaflet carrying your number can sit at the desk of the radiology centre if it agrees, with no payment or gift to the centre.
Company doctors and industrial health centres
Factories with a medical room see employees with stones and urinary complaints. A short introduction to the plant doctor tells them where a worker can be referred.
Who it is for
This is written for these urology clinics.
- Single-doctor urology clinics operating at a nearby private hospital
- Urology and andrology practices with their own day-care theatre
- Urology departments inside multi-speciality hospitals that want direct patient enquiries
- Endourology and laser stone surgery practices
- Uro-oncology and robotic surgery specialists in the metros
- Men's health and andrology clinics
- Female urology and incontinence clinics
- Paediatric urology practices run by a visiting specialist
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs for urology clinics
- 1
Test the call at night
We check how stone calls are answered, where prostate patients drop out, which hospital does which procedure and which doctors already send you cases.
- 2
Settle the wording with your adviser
Ads, men's health pages and any patient stories are worded with you and your adviser, because rules on medical advertising differ and change.
- 3
Put a person on the number
A number that reaches someone, saved replies for stone and prostate enquiries, and a record that follows each patient to a procedure and a review.
- 4
Write the complaint pages and the listings
Pages for your doctor to review, and a Maps listing for the clinic and for each hospital where you operate.
- 5
Take it to physicians and housing societies
Referral work, awareness talks and search for stones, with reminders for patients who agreed to receive them.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Nanda Arthritis and Rheumatology Center
- Situation
- There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
- What we did
- A website for patients
- Search work
- Google Business and reviews
- Lead capture and advertising
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Chord Road Hospital · Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions urology clinics ask before they call.
Not here? More answers, or ask on WhatsApp.
Can a urology clinic advertise laser stone surgery or prostate surgery?
What do we do about sexual health content?
Should the clinic publish procedure prices?
Can we message a patient to remind them about a scan?
Do we need ads, or will Google Maps and referrals do?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Part of Healthcare. See the other industries in the sector.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.