Babysitting agencies · CRM
Keep every parent, sitter and trial day in one list nobody has to remember.
A CRM for a babysitting agency is the record of every parent enquiry, every sitter and every placement, so that nothing depends on one person's memory. GullySales sets up a plain sheet or a CRM tool in ordinary use in India, matched to how your team works.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
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Sales and marketing for babysitting agencies, the overview.
Last updated 18 Oct 2026.
For babysitting agencies
Where it usually goes wrong, and what we would do.
“Two people to track, not one”
A parent and a sitter each have a status. A parent waits for an interview, while the sitter is free from Monday. A single list that holds both lets the coordinator match them instead of searching chats.
“The sitter's documents expire”
References, identity copies and any police verification you collect have dates and renewal needs. A record that shows what is on file and what is missing protects the agency and the family.
“Placements end, and the reason matters”
A sitter who left after a fortnight and a placement that closed after a year tell different stories. Record the reason, since it shows which type of match works.
“Parent data is sensitive”
Names, addresses and children's ages sit in your records. Limit who can open them, avoid sharing them in open groups, and follow the data rules that apply to you; check with your own adviser.
What we do
What we deliver for babysitting agencies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Parent pipeline
Stages from enquiry to interview, trial, placement and review, with an owner for each.
Result: Every parent is visible in one stage at a time.
Sitter register
Skills, age bands, shifts, localities, documents on file and availability for each sitter.
Result: Matching starts from one list.
Placement log
Start date, trial outcome, replacement history and end reason for each placement.
Result: The owner sees which placements lasted and why others ended.
Access and privacy setup
Who can see addresses and documents, and how records are shared on a need basis.
Result: Sensitive details reach only the people who need them.
Team handover note
A one-page guide for entering and updating records.
Result: A new coordinator can keep the CRM current.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these babysitting agencies.
- Full-day nannies for working parents
- Infant and newborn caregivers
- Night nannies
- Evening and weekend babysitters
- Toddler and pre-school sitters
- Sitters for children with additional needs
- Travel and holiday sitters
- Creche and playgroup helpers
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the CRM work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is a spreadsheet enough?
Can we store sitter documents in the CRM?
Who should update the record?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for babysitting agencies
Everything else we would do for you.
Closest to this: leads and follow-up
Also for babysitting agencies
Or start from the overview: sales and marketing for babysitting agencies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.