Say the road on air, or she parks outside the showroom next door.

1. Flight dated back from the festival

   Spots concentrated in the days before the date, with the last of them on that morning and nothing left running the week after.

   Result: The schedule sits inside the buying window.

2. Station, language and band for your buyer

   The station a bridal family in your part of the city listens to, in the language spoken at home, in the band their driving hours fall in.

   Result: Depth on one station beats a sighting on four.

3. Script that names the street

   Thirty seconds carrying the offer, the showroom, the road and the landmark, with the number read twice and slowly at the end.

   Result: A listener knows where to park before she leaves home.

4. Offer wording fixed for the whole flight

   What the spot promises on making charges, exchange or certification, agreed with you and held to the last day so nobody argues at the counter.

   Result: Every salesperson answers the advertisement the same way.

5. Search cover on the showroom name

   Search ads on your name and your collections through the flight weeks, because a listener looks you up before she travels.

   Result: The search your spot created lands on your own listing.

6. On-air number and a counter question

   One number used on air alone, and a line on the counter slip asking each visitor where she heard about the offer.

   Result: Radio is reported on walk-ins instead of on guesswork.

7. Spot log read against the booked band

   The station's transmission log checked against the schedule, so bonus spots dropped into the midnight band are not counted as delivery.

   Result: You know what aired inside the band you paid for.

1. 01 · Day 1

   Free audit call

   45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

2. 02 · Within a few working days

   Written, scored report

   Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

3. 03 · Before work starts

   Baseline recorded

   Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

4. 04 · Month 1

   The first fix goes live

   Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

5. 05 · Every month

   Report against the baseline

   What moved, what did not, and what changes next, in plain words.

6. 06 · Month 3 to 6

   Renew on the numbers

   The term ends and you decide whether to continue from the results. No twelve-month lock.

• Marketing and sales, as one job

  Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

• The person on the first call does the work

  No account managers in between. You are never handed to someone you have not met.

• A baseline before anything starts

  Your numbers are written down on day one, so every monthly report compares against something honest.

• The fee in writing, split three ways

  Our time, your media spend and production on separate lines. You always see what goes to us.

• No lock-in, no guarantees we cannot keep

  Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

• One office, and we say so

  Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.