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Gearbox manufacturers · Manufacturing

Be the gearbox a maintenance head can match to the dead one.

A gearbox on a belt conveyor at a cement plant seizes at night. The maintenance engineer reads the nameplate: ratio, shaft diameter, mounting.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of industrial equipment manufacturers at work in India

In one paragraph

A gearbox manufacturer makes the helical, worm, bevel and planetary reducers that slow a motor down and add torque to a conveyor, mixer or crane. Marketing gets your ratios and frame sizes found by OEMs and plant maintenance teams. Sales turns breakdown replacements and OEM contracts into orders.

Then the phone calls begin, because the replacement has to bolt on to the existing base plate and shaft line without rework. The supplier who can match the plate in one call is the one the engineer stays on the line with.

OEMs buy the same product in a different way. A conveyor builder or a mixer maker picks a gearbox early in the design, puts the part into the drawing and then keeps buying it. Winning that slot is slow, and a maker left out of the drawing is left out of every machine built from it.

Last updated 18 Oct 2026.

How buyers decide

How gearbox manufacturers are chosen.

Breakdown buyers choose on fit and speed. They compare the nameplate of the failed unit against a catalogue, and they prefer the supplier who can interpret a worn or painted-over plate over the phone. A cross-reference to the competing brand's model is worth more than a brochure.

OEM design engineers choose on torque, service factor, ratio range, mounting options and a technical person who will answer a sizing question. The purchase team then looks at price, delivery and payment terms. A catalogue that makes sizing simple is carried into every drawing the engineer makes.

Distributors of power transmission products carry the middle ground. A distributor who knows your range and holds common ratios supplies small fabricators and plants in the area, and recommends the brands the counter knows best.

The problem

What usually goes wrong for gearbox manufacturers.

What owners tell us on the first call, in their words.

  • “Our catalogue assumes the buyer already knows the model”

    A maintenance engineer with a seized unit has only a nameplate. Our pages ask for a model number that the engineer does not have.

  • “OEM engineers specify a competitor out of habit”

    Their drawings carry another brand's part number, and the bill of materials has no line for ours.

  • “We take breakdown calls and lose them on delivery”

    A buyer asks if we have stock, and the answer depends on whoever can walk to the store, so the buyer calls the next supplier.

  • “Sizing questions need an engineer and the engineer is busy”

    A designer sends a duty description by email, and the reply waits until an engineer is free from the shop floor.

  • “Distributors do not know our range”

    The counter holds two brands, stocks only the commonest ratios, and the counter reaches for the brand it knows.

  • “We have no record of who bought what”

    Repeat plants and OEMs are in different notebooks, so replacement offers never reach the customer.

What we do

What we do for gearbox manufacturers.

Everything included for gearbox manufacturers.

  1. A replacement finder

    A page where a maintenance engineer enters the ratio, shaft size, mounting and power from a nameplate and sees the matching model, with a cross-reference to common competing makes where you have verified the fit.

  2. Sizing guides for OEM designers

    Short guides that explain how to choose a gearbox for a conveyor, mixer, hoist or agitator, with a link to a duty enquiry form that your engineer answers.

  3. Catalogue pages by family

    One page for each family, with torque tables, dimension drawings and downloadable CAD, so engineers can work offline.

  4. Distributor programme

    A list of power transmission distributors by town, a recommended stock list, a price sheet and a call list of those who have stopped ordering.

  5. Stock list message

    A WhatsApp message format that lists the ratios in stock, ready for your store to send to dealers and repeat plants when asked.

  6. Customer register

    A record of every plant and OEM, the model supplied and the date, with a note of the service and replacement parts that model needs.

How the result is measured

  • Breakdown enquiries against OEM enquiries
  • Nameplate enquiries answered with a matched model
  • Quotes won by customer type
  • Distributors ordering against dormant
  • OEM drawings that name your model
  • Repeat orders from plants already supplied

Recorded as a baseline before work starts, so every later report has an honest comparison.

Worth a page and a campaign of their own

Helical and bevel-helical reducers · Worm reducers for conveyors and mixers · Geared motors · Planetary and precision gearboxes · Heavy-duty industrial gearboxes · Replacement units matched to competing brands · Spares, gears and bearings · Repair and rebuild services

Priority campaigns

Campaigns for what gearbox manufacturers most want to sell.

Each one planned around when your buyers decide, and measured against the baseline.

  • Nameplate replacement search campaign

    Search ads and pages built around gearbox replacement terms, ratio and frame size, aimed at industrial belts.

  • OEM design-in campaign

    Outreach to conveyor, mixer and machine designers with sizing guides, starting with builders who have just launched or announced a new model.

  • Sugar season and cement shutdown campaign

    Targeted calls to plant maintenance heads before sugar crushing and annual shutdowns, with a list of common spares and replacement units.

  • Distributor refresh campaign

    A visit and WhatsApp programme for distributors with a stock list and a counter display.

  • Repair and rebuild campaign

    Pages and outreach for plants running old boxes, setting repair and replacement side by side.

Beyond search

Where we reach buyers of gearbox manufacturers, beyond Google.

Search matters, but it is rarely the only way this industry's buyers find a supplier.

  • Plant maintenance and mechanical heads

    Lists by industrial area and sector, with outreach built around the shutdowns each plant has planned.

  • Conveyor, mixer and machine OEMs

    Design and purchase teams, reached with sizing guides and a supplier pack.

  • Power transmission distributors

    Distributors who carry bearings, belts and couplings, where the same maintenance buyer asks for a gearbox at one counter.

  • Fabricators and turnkey project firms

    Firms that fit a gearbox to every conveyor and structure they build, given a simple price list to quote from.

  • Repair shops and millwrights

    The people plants ask whether to repair or replace, given your range, your cross-reference and a contact for sizing questions.

Who it is for

This is written for these gearbox manufacturers.

  • Helical and helical-bevel gearbox makers
  • Worm gearbox makers for light and medium duty
  • Planetary and servo gearbox makers
  • Heavy-duty gearbox makers for mills, kilns and cranes
  • Geared motor makers selling to OEMs
  • Sugar, cement and steel plant gearbox specialists
  • Gearbox repair, rebuild and spare gear firms
  • Power transmission distributors who also assemble
  • Custom gear cutting shops that supply boxes

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the work runs for gearbox manufacturers

  1. 1

    Sort the enquiries and the lost deliveries

    Enquiries are sorted by source, breakdown or OEM, and by those lost on delivery, from your own records.

  2. 2

    Build the finder, guides and family pages

    All three are built from your own technical data and checked by your engineers.

  3. 3

    Set up distributor and customer records

    A distributor call list, a stock list message and a customer register.

  4. 4

    Time outreach to design cycles and shutdowns

    Outreach follows OEM design cycles and plant shutdown lists.

  5. 5

    Split results into breakdown and OEM

    Enquiries, quotes and orders are split by breakdown and OEM, so you can see which kind of buyer is paying.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies
  • SB Engineering

    Situation
    Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
    What we did
    • The site redesigned for mobile
    • Search work on the buyer's terms
    • Content that shows the work
    • Social channels managed
    Result
    • Website traffic rose 60% within six months, against a target of 50%.
    • High-quality leads rose 45%, with a rise in conversion rates alongside them.
    • Fifteen target keywords moved up the rankings, five of them into the top three positions.
    Read the case study

Also worked with

Chord Road Hospital · Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Engagement options

Ways to work with us.

Pick the size of commitment that fits. Every option starts with your brief and a conversation.

  1. Option 1

    The conversation on its own

    A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.

  2. Option 2

    One fix, scoped

    Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.

  3. Option 3

    An ongoing programme

    We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.

  4. Option 4

    Guidance for your own team or agency

    We plan, brief and check the work of your in-house team or current agency, instead of replacing them.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions gearbox manufacturers ask before they call.

Not here? More answers, or ask on WhatsApp.

Can a gearbox maker sell through Google?
Yes, for replacements, because the buyer is searching with nameplate details and wants a quote. For OEM work, direct outreach to designers matters more.
Should we publish cross-references to competitor models?
Only where your engineers have verified the fit. A wrong match makes a stopped plant worse and costs you the customer.
How do we get designers to specify us?
By making sizing easy and the maker easy to reach: a guide, a catalogue with drawings and a technical contact who answers sizing questions. A design slot is not something a page can guarantee, and we do not promise one.
Do you also handle distributors?
Yes. We map them and prepare the stock list and price sheet. A distributor reaches for the brand that is simplest to sell, so the work is to make yours simple.
What if we also do repairs?
Repair gets its own page and its own enquiry route, because the buyer is in a different situation from a new-unit buyer.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile are the quickest to show, because the enquiries already exist. Ads can follow soon after follow-up is in place. SEO and content take longer. How long each takes depends on your business, and we tell you which applies to you after we have spoken. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
To start, last month's enquiries in any format and time with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM.

Part of Manufacturing. See the other industries in the sector.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.