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Sportswear manufacturers · WhatsApp marketing

Turn the coach's late-night kit photo into a mock-up and a rate in a set format.

WhatsApp marketing for a sportswear unit means using the chat where coaches and organisers already send kit requests, to share catalogues, mock-ups and quotations in a consistent way. GullySales sets up the business account, saved replies and message routine around your order stages.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of garment manufacturers at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For sportswear manufacturers

Where it usually goes wrong, and what we would do.

  • “The kit request arrives as a screenshot”

    A coach sends a photo of another team's jersey and writes make this. Without saved questions for sport, quantity, colours, sizes and date, the exchange is long and disorganised, and the first helpful maker wins.

  • “A catalogue inside the chat saves a call”

    A coach can browse sport-wise kits, fabrics and set minimums on the business profile itself. This answers the first questions before anyone picks up a phone, and it is easier to forward to a principal.

  • “Group chats hold the real decision”

    The teacher forwards your reply to a committee or parents' group. A neat mock-up and a clear rate that read well on a phone screen get forwarded as they are, and a long unstructured message gets lost.

  • “Messages need permission and care”

    Sending promotions to people who never asked for them damages the account and the relationship. Check the platform's current rules, message buyers who have written to you first, and give a plain way to stop receiving them.

What we do

What we deliver for sportswear manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business account with a kit catalogue

    Profile, catalogue of sport-wise kits, fabrics and minimum sets, and opening hours set up properly.

    Result: A profile that answers the first questions by itself.

  2. Saved replies for the enquiry

    A greeting and short questions asking sport, quantity, logo, colours, sizes and date.

    Result: An enquiry that arrives with the facts needed to quote.

  3. A mock-up and rate message format

    A fixed layout for sending the design, fabric, set price and what is included.

    Result: Rates that look alike on every order.

  4. Labels for each order stage

    Chats tagged as new, mock-up sent, awaiting sample approval, in production or delivered.

    Result: A filtered view of chats by stage.

  5. A permission-based broadcast list

    Past buyers who agreed to hear from you, messaged before their season with a catalogue update.

    Result: A list recording who opted in and when.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these sportswear manufacturers.

  • Team jersey and kit makers for clubs and academies
  • Track suit and warm-up wear manufacturers
  • Sublimation-printed sportswear units
  • Performance and dry-fit activewear makers for brands
  • Cricket, football and kabaddi kit specialists
  • School and college sports uniform makers
  • Corporate league, marathon and event T-shirt makers
  • Private label units for D2C fitness brands

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need the API for this?
Not at the start. The business app with a catalogue, labels and saved replies covers a small unit. Move to a connected tool when message volume and staff numbers need it. Check the platform's current rules on plans.
Can we message every academy in town?
Not as a cold broadcast. Cold bulk messages bring complaints and can harm your number. Introduce yourself through a call, a visit or a referral first, then message those who respond.
Should the owner reply personally?
The owner can for larger orders, while staff handle routine enquiries from the saved replies. What the buyer needs is a prompt, consistent answer, and a written routine lets that happen when the owner is on the floor.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.