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Welding fabrication companies · Social media

Show the weld, the fit-up and the finished tank where engineers and owners are scrolling.

Social media for a fabricator means showing real jobs on the platforms where plant engineers, contractors and owners spend time, mainly LinkedIn, plus WhatsApp and a short video channel. GullySales works on what to post, in what form, and how to turn attention into a drawing request.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Fabrication supervisor discussing welder skills and work standards

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for welding fabrication companies

Sales and marketing for welding fabrication companies, the overview.

Last updated 18 Oct 2026.

For welding fabrication companies

Where it usually goes wrong, and what we would do.

  • “Engineers judge a shop by the weld bead”

    A close photo of a clean weld, a fit-up check or a pressure test speaks to an engineer more than a stock image. Show the work as it is on the floor, with a line on material and purpose.

  • “LinkedIn reaches the buyers who sign”

    Purchase heads, project managers and plant engineers sit on LinkedIn. A company page and a few personal profiles from your team showing finished jobs reach the people who shortlist fabricators.

  • “A reel needs a story of one job”

    A short clip of a vessel from cutting to delivery holds attention better than a collage. One job, one clip, a plain caption on what it was for.

  • “Posting with no follow-through wastes the audience”

    Someone reacts to a post about a stainless tank. If nobody replies or sends a direct message, the interest ends there. A named person must watch comments and messages.

What we do

What we deliver for welding fabrication companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Job-story post format

    A repeatable layout: the job, the material, the weld requirement, the inspection and the outcome, with client names withheld unless agreed.

    Result: Each post follows one format the team can fill in.

  2. LinkedIn company page and team profiles

    A set-up of the company page and guidance for owners and engineers on posting from their own profiles.

    Result: The company and key people show consistent, current profiles.

  3. Short video guide

    A plan for filming on the floor with a phone: what to shoot, how long, and what to say in a caption.

    Result: The team knows what to film on an ordinary working day.

  4. Photo permission and safety check

    A checklist so images show safe practice, avoid customer-confidential parts and respect agreed privacy.

    Result: Nothing goes out that a client or a safety officer would object to.

  5. Message-handling routine

    A rule for who replies to comments and direct messages and how a reply turns into a drawing request.

    Result: Every message has a named person who replies.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Who it is for

This is written for these welding fabrication companies.

  • Structural steel and platform fabricators
  • Stainless steel tank and vessel fabricators for food, dairy and pharma
  • Pipe spool and piping fabrication shops
  • Machine frame and base fabricators for OEMs
  • Heavy fabrication for cement, steel and power plants
  • Aluminium and stainless welding for kitchens and architectural work
  • Maintenance and shutdown fabrication contractors
  • Trailer, tipper and truck body builders

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Is social media worth it for a B2B fabrication shop?
It is, in a modest form. It lets buyers who have never heard of you see real work. Do not expect it to replace direct outreach or search pages.
Which platform first?
LinkedIn, because buyers and contractors are there. Add a short video channel if your team can film regularly. Skip platforms where your buyers do not spend time.
Can we show client jobs?
Only with permission, and with sensitive details removed. Where permission is not given, describe the job without naming the client or plant.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for welding fabrication companies

Everything else we would do for you.

Closest to this: content and social

Also for welding fabrication companies

Or start from the overview: sales and marketing for welding fabrication companies.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need