Obstetrics and gynaecology clinics · Pay per click advertising
Reach the woman searching for a high-risk pregnancy specialist, handled with care.
Paid ads for an OBG clinic put a search campaign in front of a specific, searched concern, such as a high-risk pregnancy specialist or a fertility consultation. GullySales writes and runs these with particular care and reports on consultations booked, not clicks.
A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.
What pay per click advertising means
Pay per click advertising (PPC) is paying a fee each time someone clicks your advert on Google or another platform. It puts you at the top of a search page immediately, instead of waiting for ranking to build. GullySales sets the targeting, writes the ad text and checks spend daily against enquiries received.
Also for obstetrics and gynaecology clinics
Sales and marketing for obstetrics and gynaecology clinics, the overview.
For obstetrics and gynaecology clinics
Where it usually goes wrong, and what we would do.
“Sensitive keywords need careful, respectful ad copy”
An ad targeting a search about a difficult gynaecological concern needs language that reassures rather than alarms, which takes more care than a typical healthcare ad.
“Specific concern searches convert better than a clinic name campaign”
A search for a high-risk pregnancy specialist or a particular fertility service converts far more reliably than advertising the clinic's name to a broad audience.
“Landing pages need privacy assurance built in”
A page a woman lands on after clicking a sensitive ad should reassure her about privacy and discretion early, not just present a booking form.
What we do
What we deliver for obstetrics and gynaecology clinics.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Ad copy written carefully for sensitive searches
Wording for a search about a difficult gynaecological concern written to reassure rather than alarm, reviewed for tone before it runs.
Result: A worried searcher reads something calming, not something that adds to the worry.
Campaigns aimed at a specific concern
Search campaigns targeting a specific need, such as a high-risk pregnancy specialist or a fertility consultation, rather than the practice's name alone.
Result: The campaign reaches a patient with an actual, specific need.
A landing page that states privacy upfront
A page a patient reaches after clicking a sensitive ad, stating privacy and discretion clearly before asking her to fill in a form.
Result: A hesitant patient feels reassured enough to actually enquire.
Enquiry tracing from click to booked consultation
Every ad enquiry recorded, with the same discretion as a patient record, so it can be traced through to whether it became a booked consultation.
Result: You can see which campaign is actually producing consultations, not just clicks.
Spend and consultation report against the baseline
A report showing spend, enquiries and consultations for each campaign, compared with the baseline recorded before the campaign began.
Result: You know exactly what each rupee of ad spend is producing.
How the result is measured
- Cost per click
- Cost per enquiry
- Enquiries from paid search
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these obstetrics and gynaecology clinics.
- Single-doctor OBG clinics
- Multi-speciality women's health hospitals
- Fertility and IVF-focused practices
- High-risk pregnancy specialist clinics
- Maternity hospitals with delivery facilities
- Gynaecological surgery specialists
- Adolescent and general gynaecology clinics
- Antenatal and postnatal care centres
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
06 · At the end of the term
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs for obstetrics and gynaecology clinics
- 1
Assess
We look at your search visibility, how fast sensitive enquiries are answered, your reviews, and whether antenatal visits are tracked and reminded consistently.
- 2
Build trust and the reply routine
Doctor profiles that state real, specific experience, and a private, prompt reply process for enquiries about sensitive concerns.
- 3
Build treatment and concern pages
Clear, respectful pages on pregnancy care, fertility and gynaecological concerns, written for the question a patient is actually asking.
- 4
Bring patients in
Local search, reviews and, where appropriate, carefully handled ads for a specific service such as fertility consultations.
- 5
Keep the antenatal course on track
Visit reminders through pregnancy and postnatal follow-up that keeps the relationship going after delivery.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
IVF Solutions
- Situation
- The clinic had next to no presence online. People making one of the most considered decisions of their lives were doing their research somewhere else, and forming a view before the clinic knew they existed.
- What we did
- Social profiles opened
- Educational content on a schedule
- Google Business Profile built out
- A working feedback loop
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is this kind of advertising appropriate for a healthcare business?
What budget makes sense to start?
Can we put patient testimonials or delivery stories on our website?
Should our pages list normal and caesarean delivery separately?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for obstetrics and gynaecology clinics
Everything else we would do for you.
Or start from the overview: sales and marketing for obstetrics and gynaecology clinics.
Your next practical step
Get a free audit of how you sell, and a scored report of where the work is.
90 minutes. A written, scored report. No invoice and no obligation.