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Event management companies · Reputation management

Ask for the review in the week after the event, not the month after.

Reputation management for an event company means watching what the client, and the few hundred guests with phones, say publicly once the event is over. GullySales builds the review ask into your wrap-up and drafts the reply to a complaint before it sits unanswered.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of event management companies at work in India

What reputation management means

Reputation management is watching what is said about your business across Google, social media and review sites, and responding to it before it changes a buyer's mind. GullySales monitors mentions, drafts responses to negative reviews and flags recurring complaints back to your team.

Also for event management companies

Sales and marketing for event management companies, the overview.

Last updated 5 Oct 2026.

For event management companies

Where it usually goes wrong, and what we would do.

  • “The review has a short window”

    A week after the wedding the family is still grateful. A month later they are back at work.

  • “A guest can review food you did not supply”

    Someone who queued at the buffet posts about another vendor's catering, and it lands on your listing.

  • “Corporate buyers ask for a reference call”

    An admin head wants the HR manager you last worked for on the phone. Keep a list of who agrees.

What we do

What we deliver for event management companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A review ask built into the wrap-up week

    Who asks, on which day after the event, and with what link, added to the handover routine so it happens while the family is still grateful.

    Result: You ask in the week that works instead of the month that does not.

  2. A drafted reply for a complaint about another vendor

    A short, polite response ready for the guest who posts about the buffet queue or the sound, saying plainly who supplied what.

    Result: Nobody is composing a reply to a one-star review at midnight.

  3. A reference list of corporate clients who will take a call

    Named HR and admin contacts who have agreed to speak for you, sorted by event type, so the right reference goes with the right enquiry.

    Result: The back-channel call an admin head makes reaches somebody who rates you.

  4. Alerts on your company name and the venues you work at

    Watches set on your name, your listings and the tagged posts from events you executed, so a public complaint is found by you first.

    Result: You hear about it before the next enquiry does.

  5. Photograph and quote permission agreed in the contract

    A clause covering the client's name, the photographs and a usable quote, signed before the event rather than requested afterwards.

    Result: You build a portfolio nobody can later ask you to take down.

How the result is measured

  • Average rating
  • Response time to reviews
  • Negative mentions resolved

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full online reputation management page

What to do with each review

How to answer each kind of review an event company gets.

Praise from a couple or a family
Thank them and ask whether they will add a line on the thing that went well, such as the mandap setup or the guest flow. Do not post their wedding photographs without their consent.
A complaint about a vendor, such as the DJ or decorator
Say what you did on the day to fix it, for example a replacement or a refund from the vendor. Then check your vendor list and note which ones have repeat problems.
A dispute over the final bill against the quote
Compare the itemised quote with the signed changes. Reply that each change was written, and offer a call. Make the itemised quote and change list standard on every booking.
A complaint about delays in the programme
Check the run-of-show and who was on the floor. Reply with what caused the delay, if it was yours, and what the crew now does, such as a floor lead for each hall.
A corporate client's complaint about a missed detail
Check the signed brief against the setup. Reply with what was agreed and what was delivered, and thank them for the note. Ask for a call, and use the brief sign-off at the next event.
A review from a guest who was not the client
Reply with respect and ask them to contact you. Keep the client's name and event details out of the reply. If the review is false or off-topic, report it through the platform.

Who it is for

This is written for these event management companies.

  • Wedding planning companies
  • Corporate and MICE event agencies
  • Exhibition and trade show organisers
  • Birthday and private party planners
  • Destination wedding specialists
  • Government and institutional event contractors

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the reputation management work runs

  1. 1

    Understand current perception

    We start by actually searching your business name and reviewing what a stranger would currently see.

  2. 2

    Audit existing mentions

    We catalogue reviews, mentions and search results, flagging anything negative or inaccurate.

  3. 3

    Plan responses

    A calm, factual response is prepared for anything that needs one, agreed with you before posting.

  4. 4

    Implement monitoring

    Ongoing checks are set up so new mentions are caught promptly rather than discovered by accident.

  5. 5

    Measure and report

    Sentiment and response times are reported, with your business name searched again to see what has moved.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
A guest gave us one star over the food, what do we do?
Reply once, politely, saying who supplied the catering, and leave it there.
Should we ask every client for a review?
Ask every wedding family. From a corporate client, ask for a reference instead.
A vendor we recommended is blamed in the review. Do we answer for them?
Yes, as the planner who chose them. Say what you did to fix it, and speak to the vendor afterwards. Do not blame the vendor in public. Add a short written vendor brief to every booking, so the next review can say what was agreed.
Can we reply to a review using the couple's wedding photographs?
Not without their consent, and not in a review thread. Photographs of a private family event belong to the family. Keep the reply to words, and use pictures only in your portfolio once the couple has agreed in writing.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

From the blog

Further reading for event management companies.

All articles

More for event management companies

Everything else we would do for you.

Or start from the overview: sales and marketing for event management companies.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need