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Drip irrigation providers · Social media

Show finished plots on the phones of growers who trust what a neighbour has planted.

Social media for a drip provider means showing installed plots, the work in progress and the farmers' own words where they agree, on the platforms growers actually use. GullySales plans the posts around crops and the planting calendar and keeps the enquiry route short.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

An agribusiness field officer reviewing a seasonal crew roster with supervisors at a crop collection point

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for drip irrigation providers

Sales and marketing for drip irrigation providers, the overview.

Last updated 18 Oct 2026.

For drip irrigation providers

Where it usually goes wrong, and what we would do.

  • “Farmers trust a plot, not a poster”

    A banana grower scrolls past a graphic of an emitter and stops at a video of a plot with even rows. The post that works shows a real field, the crop, the village and the stage. A stock picture of a green farm could be anyone's.

  • “Where the farmers are decides the platform”

    WhatsApp and YouTube reach farmers more than Instagram does in some districts. Facebook groups of growers can matter in grape and pomegranate belts. Posting everywhere thins the effort. Ask recent customers where they watch and read, and start there.

  • “A video in the local language lands”

    A short video in which the installer explains the filter wash, or the grower describes the first season, in the district's language, is watched and forwarded. A polished English video with background music is not.

  • “The comment is an enquiry”

    A farmer who writes how much per acre under a post is asking for a quote, but the full price depends on the survey. The reply should ask for village, crop and area and offer a visit, and not drop a number into the comments.

What we do

What we deliver for drip irrigation providers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A crop-wise content plan

    A plan of posts across the crops you install on, timed to the planting window of each crop.

    Result: A calendar of posts that names the crop for each.

  2. Plot progress videos

    A short routine for capturing the layout, laying and first irrigation on a phone, with the farmer's consent.

    Result: A set of phone videos from real plots, each labelled.

  3. Installer explainers in the local language

    Short clips of the installer showing filter cleaning and flush valves, in the language of the district.

    Result: A library of how-to clips the service team can send to a farmer.

  4. A comment and message reply guide

    Replies for questions on price, subsidy and service, which move the farmer to a survey request.

    Result: Every comment about price gets a reply asking for village, crop and area.

  5. A farmer consent note

    A simple permission to photograph and name a plot, noted before the visit.

    Result: A record of which farms have agreed to appear.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Posts and pieces to plan

Plan posts around real plots and the farming calendar.

A banana plot after installation
A short video of even rows with the village, the crop stage and the installer speaking, shot on a phone at the plot.
A filter cleaning demonstration
A clip showing how the farmer cleans the filter, which answers the second-year service worry before a call is made.
Planting-season reminder for a crop
A post timed before the crop's planting window that invites growers to book a survey while the land is being cleared.
A survey day at a plot
Photographs of the surveyor measuring with the farmer present, which shows the design work that a materials-only quote leaves out.
A subsidy document checklist
A plain picture list of what a farmer gathers, with a line to confirm the current rules with the agriculture office.

Who it is for

This is written for these drip irrigation providers.

  • Drip and micro irrigation design and installation firms
  • Companies that install sprinkler and drip together
  • Providers working mainly with orchards, such as grapes, pomegranate and banana
  • Providers working with sugarcane, cotton and vegetable growers
  • Providers installing for polyhouses and nurseries
  • Providers that handle subsidy and bank documents for farmers
  • Providers that serve plantations and large estates
  • Provider businesses attached to a dealer or an equipment brand

Not for

It is not the right fit if.

  • You cannot get a farmer's consent to appear in a video, so posts would have to use stock pictures that mean nothing to growers.
  • No one on the team can check comments and messages, and farmers who ask a question on a post would be left unanswered.
  • Your growers are reached mainly through dealers and shops, and your time would be better spent on the dealer relationship first.

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm audience, platforms and access

    We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.

  2. 2

    Review the current presence

    We read the existing pages, the posts that drew replies and the gaps in posting.

  3. 3

    Build the calendar

    Themes, formats and dates are set out for your approval, with space for offers and news.

  4. 4

    Create, approve and publish

    Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.

  5. 5

    Record enquiries and adjust

    Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Should we post prices on social media?
Post what a quote includes, not the price. The price depends on the plot, the water source and the crop. A fixed figure in a post brings comparison with materials-only quotes, and you cannot explain the survey in a caption.
How much of the content should be about subsidies?
Mention that the farmer may be eligible for a scheme and should confirm with the department or bank, and point to your checklist. Scheme details differ by state and change, so do not quote amounts or rules.
Can the installer appear in the videos?
Yes, and it helps, since the farmer will meet the installer. Keep the video on the work. Always check with the farmer before showing the plot, and check the platform's current rules on promotional posts.
Do growers in our area even use social media?
Many do, though the platform varies by district. WhatsApp and YouTube reach farmers before other channels in some districts. Ask your last ten surveyed growers where they first saw your work, and post where they answer, instead of choosing a platform by fashion.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for drip irrigation providers

Everything else we would do for you.

Closest to this: content and social

Also for drip irrigation providers

Or start from the overview: sales and marketing for drip irrigation providers.

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