Mineral trading companies · Website
Put the grades, the loading points and the way to ask for a quote on one site.
A website for a mineral trader is the page a purchase team opens to judge whether the firm is real, what it supplies and how to ask for a lot. GullySales works on the structure, the writing of each mineral page and an enquiry form that asks the questions your desk needs answered.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What website means
A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.
Also for mineral trading companies
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- Lead generation for mineral trading companies
- Social media marketing for mineral traders
- Content marketing for mineral trading companies
- Buyer personas for mineral traders
- CRM for mineral trading companies
- Follow-up systems for mineral traders
- WhatsApp marketing for mineral traders
Sales and marketing for mineral trading companies, the overview.
Last updated 18 Oct 2026.
For mineral trading companies
Where it usually goes wrong, and what we would do.
“The first visit is a credibility check”
A plant buyer who has been given your name looks you up before ringing. A site with only a logo and a mobile number does not show that the firm handles lots, so the buyer moves to a trader who does.
“Grades belong on the page”
Visitors want the mineral, the grade or specification range and the loading region. A page of general claims about quality sends them back to the search results.
“The enquiry form asks too little or too much”
A form with only a name and number produces calls that begin with 'what is the rate?'. A form with twenty fields is abandoned. Four or five well-chosen questions bring useful enquiries.
“Handling is part of what you sell”
A buyer wants to know how lots are sampled, weighed and loaded. A section describing that routine, in plain words, answers a doubt that otherwise goes to a competitor.
What we do
What we deliver for mineral trading companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Site structure
Home, one page per mineral, about the firm, how we handle lots, and contact.
Result: A map where every mineral you trade has a page.
Mineral page writing
Text for each page covering grade, source regions, checking practice and how to request a rate sheet.
Result: Each page can be read by a buyer without a call.
Enquiry form
Fields for mineral, grade, quantity, destination and payment terms, sent to the desk with the page it came from.
Result: Every submission shows what the buyer wants and where they started.
Trust pages
A page on how lots are handled, which documents accompany an invoice and who a buyer speaks to.
Result: A new plant can see the process before the first order.
Build, check and handover
The site made to work on a phone, tested on the form and handed to you with the means to edit.
Result: You can change a grade page without waiting on anyone.
How the result is measured
- Page load time
- Bounce rate
- Enquiries from the website
Recorded as a baseline before work starts, so every later report has an honest comparison.
Searches your buyers type
What a plant buyer checks on a trader's site before asking for a rate.
- Grades and sizes handled
- A table of minerals, grades and sizes with use, matched to the sheet you send. No live rates.
- Loading points and transport options
- A page naming the mines' regions in general terms, sidings or ports used and how lots are weighed and sealed.
- How a lot is sampled and tested
- A page describing the sample, the lab and the report that goes with a consignment.
- Industries supplied
- Steel, cement, glass or ceramics, each with the grades you supply to it. No plant names without consent.
- Quote request form
- A form asking grade, size, quantity, delivery point and payment terms, so each enquiry arrives ready to price.
Who it is for
This is written for these mineral trading companies.
- Iron ore and manganese traders serving steel and ferroalloy plants
- Coal and coke traders for industry
- Limestone, dolomite and silica traders
- Bauxite and other ore traders
- Industrial mineral traders buying from several mines
- Aggregate and sand traders supplying infrastructure projects
- Commission agents and brokers working between mines and plants
- Traders who also export part of what they buy
Not for
It is not the right fit if.
- You have no grade sheets or test reports to put on pages, so the site would be thin
- The suppliers insist on staying private and the loading page would reveal them
- No one can keep the pages current after launch, and an old grade list is worse than none
How it works
How the website work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm structure and content
We agree the page list, what each page must answer, and who supplies the text and photographs, before any design starts.
- 2
Design the templates
The home page, a service page, a location page and the enquiry page are designed first, on phone and desktop, and shown to you.
- 3
Build and test
The site is built and checked on real phones and the common browsers. Every form, call button and WhatsApp link is tested end to end.
- 4
Load real content
Actual copy, images and information replace placeholders. Pages are read through once by you, since you spot wrong details we cannot.
- 5
Check before launch
Tracking, page titles, the sitemap and the privacy page are checked on the staging site. If an old site exists, its addresses are mapped so old links still land somewhere.
- 6
Launch and hand over access
The site goes live and we record the domain, hosting, content login and analytics in your name. The first live enquiry is traced to confirm tracking works.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need to name our suppliers on the site?
Can the site show live rates?
Who maintains the site afterwards?
How do we show we are reliable without naming plants?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for mineral trading companies
Everything else we would do for you.
Closest to this: search and visibility
Also for mineral trading companies
Or start from the overview: sales and marketing for mineral trading companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.