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Warehouse developers · CRM

Keep every requirement, visit and term sheet on one record, from first message to lease.

A CRM for a warehouse developer holds each logistics requirement, its source, its specification, its visits and its stage in one place, so the leasing head sees the whole pipeline. GullySales works on setting up the fields, stages and ownership around your leasing process, using whichever CRM your team will actually open.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Warehouse and industrial park developers: show a real physical business scene illustrating Park layout, plots and sheds. List each plot, shed and warehouse bay with its phase, area, specification, rate and status, so leasing sees what is vacant, held, let or due for renewal at a glance.

What CRM means

A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.

Also for warehouse developers

Sales and marketing for warehouse developers, the overview.

Last updated 18 Oct 2026.

For warehouse developers

Where it usually goes wrong, and what we would do.

  • “Requirements live in WhatsApp groups”

    A broker posts a requirement on a group, a director replies by voice note and the specification is lost in the scroll. A record with area, height and corridor fields keeps it findable.

  • “The unit of record is the requirement, not the company”

    A single 3PL may have three requirements on three corridors at once. Records kept per company hide that, and the leasing team answers the wrong one.

  • “Availability and requirements must meet”

    A requirement for a given area and height should show the free units that match. When the two sit in separate files, a match is noticed only if someone remembers.

  • “Long conversations need an owner”

    A build-to-suit talk passes through drawings, rate basis, approvals and finance. Without a named owner and a next step on the record, the chase depends on one director's memory.

What we do

What we deliver for warehouse developers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Requirement fields

    Source, broker, area, clear height, docks, power, corridor, start date, budget basis and decision maker as fields on each record.

    Result: Every requirement is described in the same terms.

  2. Stage definitions

    Written stages from received to lease signed, each with a clear entry condition such as site visit done or term sheet sent.

    Result: The leasing head can read the pipeline stage by stage.

  3. Unit and requirement matching

    A way to view the free units that fit a requirement and attach the chosen ones to the record.

    Result: A new requirement shows the sheds that suit it.

  4. Broker records

    Each broker with the requirements they sent, the replies given and the outcome.

    Result: You can see which brokers deserve a call.

  5. Import of existing records

    The spreadsheets and chat exports your team holds, cleaned and loaded once into the CRM.

    Result: The first day in the new system starts with your real requirements.

How the result is measured

  • Enquiries logged in the CRM
  • Data completeness
  • Reports generated from CRM data

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full CRM implementation and customisation page

Who it is for

This is written for these warehouse developers.

  • Third-party logistics providers
  • E-commerce and quick-commerce operators
  • FMCG and consumer goods companies
  • Automotive and engineering supply chains
  • Pharma and cold chain operators
  • Retail chains with a regional distribution centre
  • Manufacturers needing a satellite warehouse
  • Brokers and industrial real estate consultants

How it works

How the CRM work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Map the sales process

    We record how a deal actually moves from enquiry to close in your business today.

  2. 2

    Configure stages and fields

    The CRM's pipeline and fields are built to match that process exactly, not a generic template.

  3. 3

    Set up automations

    Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.

  4. 4

    Test with real deals

    We run the configuration against actual current deals to catch gaps before the whole team relies on it.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales management. A target, a review routine and someone who owns the number.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3 · you are here

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Which CRM should a warehouse developer use?
Pick one your leasing team will actually open each day. A simple CRM with good fields beats a large one nobody maintains, and we configure whichever you already pay for or choose.
Do we record rates in the CRM?
Record the rate basis offered on each requirement and who approved it. Access can be limited so that only the leasing head and directors see commercial terms.
Can the CRM link to the broker availability sheet?
The sheet can read from the same list of units that the CRM uses, so a let bay is changed in one place. We set that up as one source for both.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for warehouse developers

Everything else we would do for you.

Closest to this: leads and follow-up

Also for warehouse developers

Or start from the overview: sales and marketing for warehouse developers.

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