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Warehouse developers · Lead generation

Bring in logistics requirements that match the sheds you have built or can build.

Lead generation for a warehouse developer means drawing requirements from logistics heads, manufacturers and brokers whose size, clear height and corridor fit your sheds, not every enquiry that mentions space. GullySales works on the pages, the broker pack and the requirement record that bring in enquiries your leasing team can act on.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Warehouse and industrial park developers: show a real physical business scene illustrating Park layout, plots and sheds. List each plot, shed and warehouse bay with its phase, area, specification, rate and status, so leasing sees what is vacant, held, let or due for renewal at a glance.

What lead generation means

Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.

Also for warehouse developers

Sales and marketing for warehouse developers, the overview.

Last updated 18 Oct 2026.

For warehouse developers

Where it usually goes wrong, and what we would do.

  • “The requirement is a specification, not a name”

    A logistics head writes down area, clear height, dock count and budget per square foot. A lead form that asks only for a name and a phone number throws away the lines that decide whether your shed fits, so ask for the specification at the first touch.

  • “A broker is a source with a memory”

    A broker who sent a requirement last season and received a clear reply sends the next one to you first. A broker who met silence sends it elsewhere. Log each broker as a source, and tell them what happened to the requirement.

  • “Peak space is committed before the peak”

    Third-party logistics firms and e-commerce operators settle festive capacity well ahead of the festive weeks. Lead generation that begins when the stock is already arriving reaches buyers who have signed with another developer.

  • “A build-to-suit enquiry is slow and still a lead”

    A manufacturer asking about a satellite warehouse may talk for a long stretch before a term sheet exists. Without a record of drawings, rate basis and next step, that enquiry is forgotten between meetings.

What we do

What we deliver for warehouse developers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Specification-first enquiry form

    A form that asks for area, clear height, docks, power need and corridor along with the contact, so the leasing team sees the fit before calling.

    Result: Every new enquiry shows whether your sheds can meet it.

  2. Corridor and shed landing pages

    One page per warehouse and per logistics belt you serve, each stating the specification and the distance to the highway and the city.

    Result: A searcher for space on your corridor lands on the matching shed.

  3. Broker source register

    A list of the brokers and consultants who placed requirements with you, with what each sent and what became of it.

    Result: You can see which brokers send requirements that turn into leases.

  4. Requirement record

    One record per requirement from first message to lease or loss, with the source and the reason it closed.

    Result: Lost requirements carry a written reason.

  5. Build-to-suit enquiry page

    A page that sets out how a build-to-suit works with your team and asks the occupier for the first specification.

    Result: A large occupier can start a conversation with a usable brief.

How the result is measured

  • Enquiries generated
  • Cost per enquiry
  • Enquiries by source

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full demand and lead generation page

Who it is for

This is written for these warehouse developers.

  • Third-party logistics providers
  • E-commerce and quick-commerce operators
  • FMCG and consumer goods companies
  • Automotive and engineering supply chains
  • Pharma and cold chain operators
  • Retail chains with a regional distribution centre
  • Manufacturers needing a satellite warehouse
  • Brokers and industrial real estate consultants

How it works

How the lead generation work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand your capacity

    We agree how many enquiries your sales team can actually handle well, so the system is not built to overwhelm it.

  2. 2

    Audit current sources

    We check what already brings in enquiries today, even informally, before adding anything new.

  3. 3

    Strategise the channel mix

    Content, search and paid channels are chosen based on where your buyers already look.

  4. 4

    Implement capture and follow-up

    Pages, forms and a follow-up process are built and connected end to end.

  5. 5

    Measure and optimise

    We track enquiry volume and quality and adjust the channel mix to match.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Which enquiries should we turn away?
Those whose area, height or corridor your sheds cannot meet. A polite reply that says why, and what you do offer, keeps the broker for the requirement that does fit.
Do you generate leads for us or only set up the pages?
We set up the pages, forms, broker pack and record that bring requirements to your team, and we work on how they are found. The replies, site visits and terms stay with your leasing team.
Can lead generation work for plots of land?
A land plot has a different buyer, who asks about title, approvals and zoning. It needs its own page and its own record, kept apart from the ready-shed enquiries.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for warehouse developers

Everything else we would do for you.

Closest to this: leads and follow-up

Also for warehouse developers

Or start from the overview: sales and marketing for warehouse developers.

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