Excavation and earthmoving contractors · Website
Build a site that shows the fleet, the jobs and a number that is answered.
A website for an earthmoving contractor shows the machines, the kinds of job, the areas served and how to book, in a form a builder can read on a phone at a site. GullySales builds the site, the machine pages and the enquiry form, and ties each call to the page it came from.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What website means
A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.
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Sales and marketing for excavation and earthmoving contractors, the overview.
Last updated 11 Oct 2026.
For excavation and earthmoving contractors
Where it usually goes wrong, and what we would do.
“The site is a brochure with no machines on it”
A builder wants to see the fleet, the make and the number of machines. A page of general statements about quality and experience answers none of that.
“The number is buried on a phone”
A site manager standing in a field taps once, or goes elsewhere. A form to fill in before anyone replies loses the call.
“There are no photographs of actual jobs”
Stock images of a yellow machine could belong to anyone. A buyer does not believe a site with no work shown.
What we do
What we deliver for excavation and earthmoving contractors.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A fleet page with each machine
Make, model type, what it does, the attachments and the jobs it suits, with a photograph from a real site.
Result: A buyer sees what you own before he calls.
Job pages for the kinds of work
Basement excavation, levelling, trenching, pond work and breaker work, each with photographs, what the site needs and how it is charged.
Result: A buyer with one job lands on a page about it.
A call button and WhatsApp button on every page
A tap-to-call button and a WhatsApp button with a prefilled message asking for site, job and date.
Result: A caller reaches you in one tap.
An enquiry form of four questions
Job, site location, date wanted and number, with a field for a photograph, and a thank-you page that says who will call.
Result: The form gives you something to quote against.
A past work gallery with locality captions
Photographs sorted by job type, captioned with the locality and the machine, with the owner's approval.
Result: A visitor sees work near their own site.
Tracking on calls and forms
Each call and form enquiry traced to the page and the source it came from, and to the job booked.
Result: You can drop pages that bring no work.
How the result is measured
- Page load time
- Bounce rate
- Enquiries from the website
Recorded as a baseline before work starts, so every later report has an honest comparison.
What the page must show
What a builder or plot owner looks for on an earthmoving contractor's site, and how to show it.
- The fleet, by machine
- List each machine you own or control: backhoe loaders, excavators, breakers, tippers. State the number you run and what attachments are fitted. A builder wants to know whether you can send two on the same day.
- The jobs you do and the jobs you do not
- Name them: basement excavation, plot levelling, trenching, bund work. Add what you decline, such as blasting or work beyond your reach. It saves calls that waste both your time.
- Where you work
- Name the cities, the localities and the roads you reach. A map with the yard and the service area, and a line on how far you travel with a machine, answers the first question a caller asks.
- How you charge
- Say whether you charge by the hour, the load or the job, and that the firm quote follows the site details. Say what the owner provides, such as diesel and access. Do not publish a figure that varies with ground.
- Photographs of real work
- Show machines on real sites, with the locality in the caption and the owner's approval. Keep the plate numbers and house numbers out of frame. Dated photographs of recent jobs are believed more.
- Papers a buyer may ask for
- Say that your registration, insurance and operator licences are available on request, and list the ones you hold. A developer's purchase team asks for them before a work order, so have them ready.
Who it is for
This is written for these excavation and earthmoving contractors.
- Backhoe loader owners with one or two JCBs
- Excavator and hydraulic rock breaker operators
- Basement and foundation excavation contractors
- Site development and plot levelling contractors
- Tipper and earth transport owners
- Pond digging and farm earthwork contractors
- Road and trench work sub-contractors
- Mixed fleets supplying builders and layout developers
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the website work runs
- 1
Confirm structure and content
We agree the site's pages and content needs before design begins, drawing on website strategy where it exists.
- 2
Design the site
Every page is designed against your brand identity and checked for how it should convert a visitor.
- 3
Build and test
The site is developed and tested across devices and browsers before anything goes live.
- 4
Load real content
Actual copy, images and information about your business replace placeholder content before launch.
- 5
Launch and hand over access
The site goes live with domain, hosting and content management access clearly handed to you.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is a page on IndiaMART or JustDial enough?
Do I need the site in Kannada, Hindi or Telugu?
Will the site work on a weak phone signal?
Who should hold the domain name and hosting?
Do you help with the machines or only the marketing?
Can marketing help in the monsoon months when the ground is wet?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
More for excavation and earthmoving contractors
Everything else we would do for you.
Closest to this: search and visibility
Also for excavation and earthmoving contractors
- Lead generation for excavation and earthmoving contractors
- WhatsApp marketing for excavation and earthmoving contractors
- CRM for excavation and earthmoving contractors
- Sales process for excavation and earthmoving contractors
- Referral marketing for excavation and earthmoving contractors
- Reputation management for excavation and earthmoving contractors
- Customer retention for excavation and earthmoving contractors
Or start from the overview: sales and marketing for excavation and earthmoving contractors.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.