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Kitchen appliance stores · Social media

Show the chimney pulling smoke and let the kitchen do the selling.

Social media marketing for a kitchen appliance store means posting the demonstrations, installations and kitchen ideas that a household looks at while planning, on the platforms they already use. GullySales plans the content with you and tracks which posts bring a message or a visit.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Kitchen Appliances product collection

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For kitchen appliance stores

Where it usually goes wrong, and what we would do.

  • “A running appliance beats a product photo”

    A still image of a hob says little. A short video of a pan of tempered spices on the burner and the chimney clearing the air answers the question a household has, in the way they will use it at home.

  • “Instagram is where the idea starts”

    Households save kitchen reels while planning. Some arrive at the shop with a photo from a post, so your own account should show the kinds of kitchens you supply, with the models named and the sizes stated.

  • “Designers watch other designers' work”

    An interior designer follows studios and suppliers whose finished kitchens look good. A post showing a completed kitchen with its appliances, with the designer's permission and credit, is a quiet introduction to other designers.

  • “Local groups need a different tone”

    A resident group or neighbourhood page wants a useful note on chimney cleaning or kitchen safety, not a sales post. Check each group's rules on shop posts before sharing, and answer questions plainly.

What we do

What we deliver for kitchen appliance stores.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A content plan by appliance

    A list of post ideas for chimneys, hobs, ovens, dishwashers and purifiers, each linked to a question households ask in the showroom.

    Result: A plan your staff can film from, one appliance at a time.

  2. A demonstration filming sheet

    A short guide for staff to film a cooking demonstration with sound, steady framing and the model name shown.

    Result: Videos that show the appliance working.

  3. Completed-kitchen posts with credit

    A routine for asking designers and households for permission to show a finished kitchen, with the designer named.

    Result: A permission note kept with each post.

  4. Message handling from posts

    A reply for each kind of message that arrives from a post: model query, price, availability and service.

    Result: A message that arrives from a post gets a useful first reply.

  5. A record of post to enquiry

    A note of which post led to which message, call or visit, kept beside the lead sheet.

    Result: You can name the posts that produced enquiries.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these kitchen appliance stores.

  • Built-in chimney, hob and oven specialists
  • Multi-brand kitchen appliance showrooms
  • Modular kitchen studios that also supply appliances
  • Water purifier and RO dealers with service teams
  • Mixer-grinder, cookware and small appliance stores
  • Dishwasher and microwave dealers
  • Commercial kitchen equipment suppliers for restaurants and canteens
  • Appliance stores supplying builders' show flats

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which platform should we start with?
Instagram for the demonstrations and finished kitchens, and Facebook for local groups and older buyers. Pick one you can feed with staff-filmed videos before starting another.
Do we need to show customers' faces?
No. Show the kitchen, the appliance and the work. If a person appears, ask for their agreement first and keep the record of it.
Should we boost posts?
Boost only a post that has already produced messages without payment, aimed at the neighbourhoods you supply. Check the platform's current rules on ads for your products before you spend.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.