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Domain service providers · Social media

Show new owners what a domain does for them, in the places they already scroll.

Social media for a domain provider means explaining, in plain posts, what an address, an email and a renewal mean to a person who has never bought one. GullySales plans the posts, the audiences and the replies, and keeps the plan to what you can actually supply.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A broadband technician explains a router to a customer

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for domain service providers

Sales and marketing for domain service providers, the overview.

Last updated 18 Oct 2026.

For domain service providers

Where it usually goes wrong, and what we would do.

  • “The audience does not know the word”

    A shop owner thinks in terms of a website or a Google listing, not a domain. Posts that start from a business card with a free email address explain the need without a glossary.

  • “Agencies and owners are different feeds”

    A designer follows posts on DNS and bulk pricing on LinkedIn. A first-time owner follows a founders' group on Instagram or Facebook. One post cannot serve both.

  • “Comments are a support queue”

    People reply to a post with a transfer problem or a renewal complaint. If the reply goes unanswered, it reads as the provider's answer to everyone watching.

  • “Fear of a lost name is a better opening than price”

    A story about a domain lost to expiry, told without naming any customer, makes the case for renewal reminders better than a discount banner.

What we do

What we deliver for domain service providers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Post plan by buyer

    A set of post ideas for first-time owners, agencies and companies, each tied to a page on your site.

    Result: Every post has a destination page and a stated reader.

  2. Free email to own domain series

    A short run of posts showing a business card with a free email address beside one with its own domain.

    Result: The comparison is visible in a single image.

  3. Agency post set

    Posts for LinkedIn aimed at designers and freelancers, pointing to the reseller sheet.

    Result: An agency that clicks lands on the programme page and a contact route.

  4. Reply guide

    A short guide for whoever answers comments and messages, covering transfers, renewals and price questions.

    Result: A person handling replies has an agreed answer for each common question.

  5. Audience and ad set-up

    Audiences for new business owners and agencies, with a record of which post led to which registration.

    Result: You can compare the post with the registration it started.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Posts and pieces to plan

The posts begin with what a lost name costs a business, and the price comes after.

What a domain name is, in one picture
A simple graphic comparing a domain to a shop address, for the owner who has only used a social page so far.
Free email to your own address
A short video showing a business address set up on a phone, for the owner still using a free mail account for customers.
A name that was taken while someone waited
A post on registering early, using an invented story with no real customer, and a plain line on checking the name first.
Renewals and what happens on the last day
A reminder post explaining auto-renew settings and where an owner finds the expiry date in their account.
Agency panel walk-through
A post for agencies showing how several client names sit in one panel, with a link to the agency enquiry page.

Who it is for

This is written for these domain service providers.

  • First-time business owners buying a website address
  • Startups choosing names and checking trademarks with their adviser
  • Web designers and agencies registering for clients
  • Companies protecting brand variants and regional spellings
  • Domain investors and resellers
  • Schools, trusts and associations moving to .in and .org addresses
  • Professionals such as doctors and chartered accountants starting a practice site
  • Businesses moving from a free or old address to their own domain

Not for

It is not the right fit if.

  • Your support team already struggles with questions from existing customers, so a feed would add comments they cannot answer.
  • You have no agency offer written down, and posts aimed at agencies would lead to a page that has nothing for them.

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm audience, platforms and access

    We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.

  2. 2

    Review the current presence

    We read the existing pages, the posts that drew replies and the gaps in posting.

  3. 3

    Build the calendar

    Themes, formats and dates are set out for your approval, with space for offers and news.

  4. 4

    Create, approve and publish

    Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.

  5. 5

    Record enquiries and adjust

    Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Which platform comes first?
LinkedIn for agencies and companies, Instagram or Facebook for first-time owners. We choose after looking at where your current customers came from, and we ask you to name one platform to begin.
Do we need to post about every extension?
No. Choose the two or three you sell most and give each a clear reason. A thin post on every extension adds work and little else.
Should we answer support questions in public comments?
Answer the general part in public and move account details to a private channel. A comment thread is part of your page, so a clear reply helps other readers. Never ask for a password or a code in the comments.
What do we do about trademark worries on name posts?
Do not suggest that a name is safe to use. Say that a buyer should check a name with their adviser before registering. Domain rules and trademark rules are separate, and a post that blurs them invites a dispute with a customer.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for domain service providers

Everything else we would do for you.

Closest to this: content and social

Also for domain service providers

Or start from the overview: sales and marketing for domain service providers.

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