Rajajinagar, Bengaluru
Rajajinagar's old names are trusted on Chord Road and missing from search.
Chord Road Hospital, a GullySales customer, is here. Its story is typical of the area: a reputation built over decades that the search results did not reflect. That changed once the website, the profile and the reviews were rebuilt around what patients look for.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
At a glance
Rajajinagar is old west Bengaluru: the Chord Road hospitals and the wholesale and textile trade around Navrang, much of it family-run and built on relationships. GullySales, a short drive away in Nagarbhavi, helps them show up correctly on search and Maps. We follow up every call until it becomes a patient or an order.
The 1st Block and Navrang stretch hold wholesale and textile trade with buyers from across Karnataka. Malleshwaram and Vijayanagar border it. Family businesses here often have a website that was built once and a WhatsApp number that does the real selling.
Around Rajajinagar
Where the businesses are, and who buys from them.
Chord Road and the hospital belt
Multi-speciality and speciality hospitals, diagnostics and clinics drawing patients from the whole west of the city and the districts beyond.
Rajajinagar 1st Block, Navrang and Rajkumar Road
Wholesale trade, textiles and sarees, electronics and hardware, with dealer and trade buyers who decide on a call and a price.
Basaveshwaranagar and Vijayanagar edges
Residential streets with schools, coaching centres, jewellers and furniture showrooms serving established families.
Rajajinagar Industrial Town
Small engineering, printing and garment units near Yeshwanthpur, selling to larger manufacturers and to traders across the state.
How buyers decide
How buyers in Rajajinagar find and choose a business
Hospitals and clinics on Chord Road draw patients from west Bengaluru and from Tumakuru, Kunigal and Magadi, who arrive on Tumakuru Road and Magadi Road. The family decides together, in Kannada, often on the name of one doctor, and checks the hospital's number and timings on Google before setting out.
Trade buyers at 1st Block and Navrang are retailers from towns across Karnataka. They buy on a phone call and a WhatsApp price list, ask about credit before quality, and return to the trader who remembers their last order.
The residential side, towards Basaveshwaranagar and Malleshwaram, is settled Kannada families who buy from long-standing shops and are slowly being joined by younger buyers who search first.
The problem
Where Rajajinagar businesses lose orders.
What we see most often in Rajajinagar, in the words owners use on the first call.
“Patients from Tumakuru reach our old number”
District patients search the hospital's name and call whatever number Google shows. Old directory listings with a disconnected landline turn away people who have already decided to come.
“Trade buyers only call when they need credit”
Wholesale relationships here run on credit and habit. Without a regular price list and a call between orders, the retailer in Chitradurga or Hassan orders from whoever called last.
“The son wants Instagram and the father wants the old ways”
Second-generation owners push for social media while the business still sells on relationships. The useful first step is usually neither: a working Business Profile and a record of every enquiry.
What we do
What we would do for Rajajinagar businesses.
Usually in this order, starting with whatever we rank first once we have read your brief.
Lead response and follow-up
A named person for every enquiry, a reply routine and a follow-up date on each one until it is won or closed, so Rajajinagar buyers stop going to whoever replied first.
Local SEO
A Google Business Profile, reviews and location pages set up so the right Rajajinagar buyers find you on Maps and call.
Search engine optimisation
Pages built for what buyers actually search, so enquiries arrive from search without paying for every click.
CRM implementation and customisation
One record of every enquiry and customer, set up so your team opens it daily and the pipeline is visible.
Google Ads
Campaigns judged on cost per enquiry and cost per order, with wasted searches cut as they appear.
Website design and development
A page for each thing you sell, with the call, WhatsApp and quote request one tap away.
Who it is for
This is written for these Rajajinagar businesses.
- Hospitals in Rajajinagar
- Textile manufacturers in Rajajinagar
- Furniture stores and retailers in Rajajinagar
- Jewellery retailers in Rajajinagar
- Obstetrics and gynaecology clinics in Rajajinagar
- Any Rajajinagar business whose buyers search, compare and call before they buy
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
Proof
What changed for businesses near you.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Nanda Arthritis and Rheumatology Center
- Situation
- There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
- What we did
- A website for patients
- Search work
- Google Business and reviews
- Lead capture and advertising
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions Rajajinagar owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Our hospital gets many patients from the districts. How do we reach them?
We are a trading business. Is search relevant?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Industries
Industries that cluster in Rajajinagar.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.