Brochures, catalogues and marketing materials · Marketing
Give the sales team something a buyer keeps after the meeting ends.
A salesperson who leaves a meeting with nothing physical or downloadable to hand over is relying entirely on memory to carry the conversation forward. A well-made brochure or catalogue keeps working after the meeting ends, whether it sits on a desk or gets forwarded by WhatsApp.
A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.
In one paragraph
Brochures, catalogues and marketing materials are the printed and downloadable documents a sales team hands over or leaves behind. These include a product catalogue, a service brochure, or a one-page leave-behind, kept current and consistent across branches. GullySales designs and keeps these updated so they never fall out of date mid-use.
We design these to be genuinely useful rather than decorative, structured around what a buyer actually needs to decide. We also keep a version-controlled master, so an outdated price list or discontinued product does not keep circulating.
For example, a furniture retailer's catalogue often gets forwarded on WhatsApp between customers. That is marketing work still happening long after the original meeting, provided it stays current enough to be trusted.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“The catalogue was printed years ago and half the range has changed.”
A printed catalogue still in circulation lists products no longer sold and misses everything added since, quietly undermining trust when a buyer notices.
“A salesperson leaves a meeting with nothing to hand over.”
A good conversation ends and the buyer is left to remember details unaided. They have nothing to refer back to, or to pass on to a decision-maker who was not in the room.
“Every branch has made its own version of the same brochure.”
Different branches produce their own materials independently, resulting in inconsistent pricing, design and even product information across the same business.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
Content and structure planning
The brochure or catalogue organised around what a buyer actually needs to compare and decide, not just a list of everything you sell.
Design and layout
Materials designed to your brand guidelines, print-ready or built for digital sharing as needed.
Product and service copywriting
Clear, accurate descriptions written for each item, checked against your actual current range.
Version control
A single master file kept current, so outdated versions stop circulating once an update is made.
Print production coordination
Where physical copies are needed, coordination with a printer on paper, finish and quantity.
Digital-friendly formats
A version built to be shared easily over WhatsApp or email, not just designed for print.
How the result is measured
- Materials updated against the current range and price list
- Consistency across branches
- Materials distributed or downloaded
- Time from a product change to an updated catalogue
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Businesses whose sales team currently leaves meetings with nothing to hand over
- Manufacturers and retailers with a product range that needs a proper catalogue
- Multi-branch businesses where each location has made its own version of the same material
- Companies whose printed materials are years out of date with the current range or pricing
- Businesses that rely on materials being forwarded informally between contacts
Not for
It is not the right fit if.
- Your product range changes weekly, a printed catalogue will not keep pace and a website is a better fit
- You need a formal company profile document for tenders, that is corporate profile development
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Plan the content
We agree what the material needs to cover and how it should be structured for how buyers actually use it.
- 2
Design to brand guidelines
Layout and design follow your existing brand identity, checked before production for consistency.
- 3
Write and verify content
Descriptions and pricing are checked against your current range before anything is finalised.
- 4
Produce for print and digital
Materials are prepared for whichever formats your sales team actually uses, print, PDF or both.
- 5
Maintain the master version
Updates are made to a single master file, so every branch works from the same current version.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Hotel Felicity Inn
- Situation
- A traveller compares three hotels on a phone and books one. The website was not built for that.
- What we did
- The site rebuilt around booking
- Photography and one look
- Search work for destination searches
- Content a traveller reads
- Result
- Online bookings increased 35%
- Organic traffic increased 50% within six months
- Positive reviews on Google and TripAdvisor increased 30%
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Also worked with
Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with the free audit.
Option 1
The audit on its own
A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do you handle printing as well as design?
How often should a catalogue be updated?
Can different branches have slightly different materials?
What is the difference between this and a capability presentation?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Brochures, catalogues and marketing materials, written for your industry.
Related services
Often bought with this, or instead of it.
Read before you buy
- How to advertise to purchase managersA purchase manager is unreachable until a requirement exists. The only work that pays before that is getting into the vendor file, and getting your model into the specification someone else writes.
- How to advertise to interior designersA designer does not buy your product. They specify it, and somebody else pays for it. That one fact changes what you advertise, when, and what you are actually asking for.
- How to advertise to engineers, who buy from the specificationAn engineer writes the specification and purchase buys from it. If your make is not in the approved list before the tender, no budget reaches you afterwards.
Your next practical step
Get a free audit of how you sell, and a scored report of where the work is.
90 minutes. A written, scored report. No invoice and no obligation.