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Website chat and chatbot lead capture · Sales

Catch the visitor who reads three pages, types nothing and leaves.

Most people who visit your site will never fill in a form. They read the price page, look at two photos of past work and close the tab. Typing one line into a chat box is easier than filling six fields, so a few of them will do that instead.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A realistic Indian practitioner performing the specific task in the first content section: {"heading": "Enquiries outside working hours", "intro": "A customer may message your WhatsApp number in the evening to ask whether a size is in stock and what it costs

In one paragraph

Website chat and chatbot lead capture is a chat window that asks a visitor two or three questions about the job, then hands the thread to a person. GullySales writes the questions, sets the rule for who picks a chat up, and files every conversation in your CRM with the page it started on.

Chat is a capture point, not a salesman. It finds out what the visitor came for, then puts the whole thread in front of whoever is on duty, with the page they were reading attached. Nothing sits in a widget dashboard that nobody opens.

A bot also answers at midnight, which matters for some trades and not for others. If a customer is locked out of the house at 11 pm, they want a number to ring at the top of the page.

Who it is for

This is written for you if these sound familiar.

  • A few hundred visitors a month, and a contact form that brings in two enquiries
  • Buyers who will type one line on WhatsApp but abandon a six-field form
  • Someone at a desk in working hours who can pick up a chat within a few minutes
  • Work priced after a site visit, where the first job is finding out what the visit involves
  • Visitors who arrive at 10 pm comparing you with two other suppliers

Not for

It is not the right fit if.

  • An emergency trade where the customer wants a voice. A locksmith or an ambulance service puts the phone number in front of them, not a chat window
  • Nobody can pick up the handover for a day, so the chat collects names that go cold
  • Ten visitors a day. Fix that first, because a chat window on an empty site has nothing to catch

The problem

Does this sound like your business?

What owners tell us on the first call, in their words.

  • “People come to the site and nothing comes of it”

    Analytics shows four hundred visitors. The form shows three enquiries. The rest had a question and nobody was there to answer it.

  • “The chat we switched on just collects names”

    A widget greets everyone and asks for a name and number. Nobody reads the transcripts, and the numbers get called two days later.

  • “The bot answers everything except what they asked”

    A visitor asks whether you service a Bosch pump and gets a menu of four buttons. He leaves and calls the next result.

  • “Chats live in the widget and nowhere else”

    Last month's conversations sit in a dashboard nobody logs into. When the same buyer rings, your team starts from zero.

What we do

Everything that is included.

Each deliverable, and what it gets you. Nothing here is an extra.

  1. Chat on the pages where people hesitate

    The widget opens on the price page and the service pages, and stays quiet on the blog.

  2. The qualifying questions

    Two or three questions written for what you sell: what needs doing, where, and how soon. Enough to tell a buyer from a student doing a project.

  3. Answers to what people actually ask

    Written replies for the ten questions your team types out again and again: hours, the areas you cover, whether you quote a rough price on chat.

  4. The handover rule, day and night

    Who the chat goes to, and how fast. At 11 pm the window promises a callback time your team can keep, instead of an instant reply nobody is awake to give.

  5. A CRM record for every chat

    Each conversation saved against a lead with the page it started on, so the person who rings back already has the history.

  6. Chat traced to orders

    Each conversation tagged with its page and campaign, so the report can say which chats became orders, not how many chats there were.

How the result is measured

  • Chats started, by page
  • Chats that produced a contact number
  • Time from a chat starting to a person joining it
  • Enquiries from chat that became orders
  • Questions the bot could not answer

Recorded as a baseline before work starts, so every later report has an honest comparison.

How it works

How the work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Read what the site already does

    We record how many visitors arrive, which pages they read before enquiring, and what the form produces today. That is the baseline.

  2. 2

    Write the questions and the answers

    Drafted from your own enquiry history, then checked with whoever answers the phone. They know what buyers really ask.

  3. 3

    Agree the handover and the hours

    Who picks up a chat, within how long, and what the window says when the office is shut.

  4. 4

    Install, connect and test

    The widget goes on the chosen pages and connects to your CRM. We test it on a phone, on mobile data, before it goes live.

  5. 5

    Read the transcripts

    At the cadence agreed in writing after we have read your brief and spoken to you, we go through what people asked, fix the answers that missed, and report enquiries and orders from chat against the baseline.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Will a chat window annoy our visitors?
It does when it pops up on every page and repeats itself. We set it to open on the pages where people hesitate, keep the greeting to one line, and make the close button stay closed for that visit.
Do we need a bot or a person on chat?
Both, in that order. The bot greets, asks two or three questions and covers the hours nobody is at a desk. A person takes the thread the moment the question needs a real answer, because a bot alone loses the buyer at the first unusual one.
What if nobody on our team can answer a chat?
Then do not put chat on the site yet. A visitor who waits in front of a blinking cursor and gets nothing thinks worse of you than one who saw no chat at all. Run it only for the hours you can cover.
Will this work for an emergency service?
Rarely for the emergency itself. Someone locked out at 11 pm wants the number, so that belongs at the top of the page. Chat earns its place lower down, for the planned work: a digital lock, rekeying an office after a staff change.
How is this priced?
There is no published price. We count your visitors and the enquiries they produce today, and the scope follows from that: the questions, the answers, the CRM connection and the setup. The chat tool's own monthly fee is billed to you directly.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time and follow-up are the quickest to show, because the enquiries already exist. Process, CRM and training changes show as the team uses them. Each one is tracked against the baseline.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
To start, last month's enquiries in any format and time with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

By industry

Website chat and chatbot lead capture, written for your industry.

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