Business coaches and corporate trainers · Lead generation
Fill the diary with enquiries that have a budget holder behind them.
Lead generation for a coach or trainer is getting enquiries in from talks, webinars and referrals, then finding out who behind them can approve a spend. GullySales builds the capture and the qualifying questions, and logs every enquiry against the source that produced it.
What lead generation means
Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.
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- Digital marketing for business coaches and corporate trainers
- Reputation management for business coaches and corporate trainers
- Local SEO for business coaches and corporate trainers
- Branding and identity for business coaches and corporate trainers
- Social media marketing for business coaches and corporate trainers
- Content marketing for business coaches and corporate trainers
Sales and marketing for business coaches and corporate trainers, the overview.
For business coaches and corporate trainers
Where it usually goes wrong, and what we would do.
“A room of sixty HR managers is a lead source, and it leaks”
You speak, people nod, and nobody collects the names. The follow-up then depends on who happens to send a LinkedIn request that week.
“The free-advice caller books the same slot as the buyer”
An hour given to someone who wanted a free consultation is an hour the L and D head who wanted a proposal could not get.
“A webinar registration is not an enquiry yet”
Fifty sign-ups for a free session mean nothing until each one is checked for role, team size and whether money was set aside this year.
What we do
What we deliver for business coaches and corporate trainers.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A booking form that asks role, team size and dates
A short form before any discovery call is confirmed: who they are, how many people the programme is for, and when it has to run.
Result: You know before the call whether there is a programme in it.
Name capture at every talk and webinar
A way to collect names, roles and companies in the room or on the call, with consent, going straight into the CRM rather than a notebook.
Result: The people who watched you speak are still reachable next month.
A recorded talk for the people who only want advice
A recorded session or short guide sent to anyone who is not buying, so the answer is generous and your calendar stays clear.
Result: Nobody is turned away, and nobody takes an hour they were never going to pay for.
A first-reply script that finds the approver
The questions asked in the first reply to a corporate enquiry: who owns the problem, who signs, and whether empanelment is needed.
Result: The proposal goes to the person who can approve it.
Every enquiry tagged to the source that produced it
Talk, webinar, referral, search or outreach recorded against each enquiry, and reported monthly against the audit baseline.
Result: You stop guessing which effort is filling the diary.
How the result is measured
- Enquiries generated
- Cost per enquiry
- Enquiries by source
Recorded as a baseline before work starts, then reported every month against it.
Who it is for
This is written for these business coaches and corporate trainers.
- Independent corporate trainers for soft skills and leadership
- Sales training and sales coaching specialists
- Executive coaches for senior managers and CXOs
- Business coaches for founders, family businesses and SMEs
- Training companies with a panel of facilitators
- Life coaches for career, relationships and wellbeing
- Outbound, team-building and offsite facilitators
- Communication, public speaking and presentation trainers
- Behavioural assessment and psychometric practitioners
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for business coaches and corporate trainers
- 1
Assess
In the free audit we look at where your engagements have come from, how discovery calls convert, and where proposals are stalling in the approval chain.
- 2
Name the offer
Each programme or coaching package written up with who it is for, the outcome, the format and a sample agenda.
- 3
Build the proof
Clips, case notes, consented quotes and credentials organised so a buyer can check your work.
- 4
Reach the buyers
LinkedIn content, association talks, webinars and outreach to HR heads and founders, timed to budget cycles.
- 5
Close and extend
Proposal follow-up through HR, the business head and procurement, and a follow-on cohort or coaching proposal after every programme.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Growth Sage
- Situation
- There was no settled visual identity, so nothing on the page told a prospect what kind of firm this was.
- What we did
- Vision and brand values
- A logo for a professional firm
- The site audited, then rebuilt
- Market and competitor research
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
How do we stop giving away an hour on every discovery call?
Which source brings the best corporate enquiries?
Do we need to be empanelled with a company before we can train there?
Should a trainer publish rates on the website?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
More for business coaches and corporate trainers
Everything else we would do for you.
- SEO for business coaches and corporate trainers
- PPC ads for business coaches and corporate trainers
- Digital marketing for business coaches and corporate trainers
- Reputation management for business coaches and corporate trainers
- Local SEO for business coaches and corporate trainers
- Branding and identity for business coaches and corporate trainers
- Social media marketing for business coaches and corporate trainers
- Content marketing for business coaches and corporate trainers
- Email marketing for business coaches and corporate trainers
Or start from the overview: sales and marketing for business coaches and corporate trainers.