E-commerce · Garden Supplies
The buyer is going on holiday in a week and wants the plants watered without them.
An irrigation buyer has a problem with a deadline: travel, summer heat, a long row of pots they cannot water by hand. They want it working before they leave, and the last thing they want is a box of fittings that do not fit.
A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.
In one paragraph
Irrigation supplies for gardens are the drip kits, sprinklers, hoses, timers, connectors and misting systems that water plants on a balcony, a terrace or a lawn. GullySales builds kit-selector pages, makes layouts and parts compatibility clear, and gives buyers a way to ask before they order the wrong fitting.
That makes this a compatibility sale. A drip kit has tubing sizes, connectors, emitters and a pressure source, and each part must match the next. A seller who draws the layout and lists the parts in one pack wins against the seller who lists forty separate fittings.
Last updated 7 Oct 2026. Product, labelling and advertising rules for garden supplies differ by product and change. We describe them in general terms, so check the current position with your own adviser or the regulator before you publish a claim.
Who it is for
This is written for you if you sell irrigation online.
- Sellers of drip kits and micro-irrigation sets for balconies and terraces
- Makers of sprinklers, misters and garden hoses
- Dealers of timers, controllers and tap adaptors
- Plumbing and hardware sellers who stock irrigation parts and want a gardening buyer
Not for
It is not the right fit if.
- A seller of large agricultural irrigation equipment. That is project work with site visits, and these pages are written for a home gardener.
- Sellers who cannot answer a compatibility question on the day. The buyer will go to the one who can.
How buyers choose
What decides the sale of irrigation.
Number of pots, area and tap
The buyer says I have thirty pots and a tap. The listing should answer with a kit for that, not a table of parts. Searches ask for drip irrigation for balcony plants or an automatic watering system for holidays.
Tube size, connectors and pressure
Parts must match in diameter and in how they join to the tap. The buyer fears getting the wrong size, so they look for a diagram and a note on which tap thread it fits.
Timer or manual
A simple timer on the tap is what holiday buyers want. They ask whether it works on a tank or a mains tap, and what batteries it uses. The page must say plainly.
Reviews of leaks and clogging
A buyer reads about drippers that block, joints that leak and tubes that crack in the sun. They look for a seller who has answered those reviews.
Where sales are lost
What usually goes wrong when you sell irrigation online.
In the words sellers use on the first call.
“Customers return kits because a fitting did not match”
A small mismatch looks like a defective kit. Diagrams of the tap connection, the tube size and a list of what is in the box cut the return.
“Our single parts sell, but the kits do not”
Buyers do not know which parts they need. A kit by area, such as ten pots or twenty, with a layout picture, removes the guessing.
“Orders spike before summer and holidays, then stop”
Buyers wake up to watering when the weather turns hot. Ads and stock should be ready before that, with a planting calendar and a care reminder through the rest of the year.
“The tank or the tap, the buyer never says which”
A system that suits a mains tap may not suit a roof tank. Ask in the form and the product page, or the kit comes back.
The scope
The work we would propose for irrigation.
Measured on purchases, conversion rate, cost to win a customer, average order value and repeat purchases. Anything here that needs a platform or tool we have not used with you is confirmed in the audit before it goes in the scope.
- Kit-selector pagesA short question set on pots, area, water source and tap type that suggests a kit, with a layout diagram and the exact parts in the box.
- Compatibility informationTube diameters, thread types, flow ratings and pressure notes written on the product page and in the title, in the words buyers type.
- Holiday and summer campaignsSearch ads timed to the hot weeks and the travel seasons in your regions, set from your last year's sales, with stock in place before they begin.
- Install videosA short video that sets up the kit on a balcony and on a terrace, with the order of parts, filmed on your own products.
- Pre-sale question answeringA WhatsApp number for compatibility questions, with a photograph of the tap, so the right kit is chosen before the order. Which WhatsApp set-up carries it is decided in the audit.
What we do
What you get for irrigation.
Each deliverable and what it is there to change.
A drip kit selector
Asks for pots, area and source and returns a kit. It replaces a guess with a pack that works.
Layout diagrams
A drawn layout for a balcony row and a terrace bed, with every part labelled. It makes the box contents clear and cuts the return.
A tap and tube compatibility table
Connection types and tube sizes against the parts you sell. It stops the wrong fitting being ordered.
A holiday watering guide
A page that explains setting up a system before a trip, with the kit for it. It targets the buyer with a date.
How the result is measured
- Purchases
- Conversion rate
- Average order value
- Return rate for wrong fit
- Repeat purchase rate for spare parts
- Kit-selector completions
Recorded as a baseline before work starts, so every later report has an honest comparison.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
What we need from you
What to have ready before the audit call.
None of it has to be tidy. We read what you have.
- Your kit and parts list with sizes and tap types
- Photographs of the kits laid out and installed
- Return reasons and reviews that mention leaks or fit
- Sales by month for the last year
- Marketplace or store links
Selling in India and abroad
Selling irrigation beyond your own market.
Where you sell decides sizes, units, seasons and returns. We work from Bengaluru and have no overseas office, so for a new country we start from your own sales and the platforms you already use.
Thread and connector standards differ
Taps and hose fittings follow different standards in different countries. A kit built for Indian taps will not fit everywhere, so the page must say which it suits.
Start with what you already ship
Tube, drippers and timers are light and easy to ship. Look at where your own platforms already receive orders and what adaptors those buyers need.
Climate decides the demand
Dry, hot markets want misting and drip. Pages for them lead with water saving, described in plain terms without invented figures.
FAQ
Questions about selling irrigation online.
Not here? More answers, or ask on WhatsApp.
How do I make buyers choose the right irrigation kit?
Do automatic watering timers sell well?
Can I sell hoses and fittings to plumbing buyers as well?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More in Garden Supplies
Sellers of irrigation also need
Also selling from a shop, a workshop or a warehouse? See the page for landscape contractors.
This page is part of the e-commerce section. The D2C brands page covers the arithmetic of acquisition cost and the second order for any brand.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with the free audit.
Option 1
The audit on its own
A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
The offer
Start with a free audit of how your irrigation sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
Your next practical step
Get a free audit of how you sell, and a scored report of where the work is.
90 minutes. A written, scored report. No invoice and no obligation.