Day care centres · Graphic design
Design a brochure that answers the safety question before a parent has to ask it.
Graphic design for a day care centre covers the brochure, signage and social media templates that carry your safety and curriculum message consistently. A parent forms a first impression from these before ever visiting. GullySales designs around the specific details that reassure a nervous parent, not generic playroom clip art.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What graphic design means
Graphic design is the visual layout of everything from your social media posts to your brochure, deciding what a customer notices first. GullySales designs these assets to a consistent look so a customer recognises your business across a poster, a post and a proposal.
Also for day care centres
- Branding for day care centres
- Buyer journey mapping for day care centres
- Buyer persona development for day care centres
- Content marketing for day care centres
- CRM implementation for day care centres
- Email marketing for day care centres
- Analytics and reporting for day care centres
- Influencer marketing for day care centres
Sales and marketing for day care centres, the overview.
Last updated 5 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.
For day care centres
Where it usually goes wrong, and what we would do.
“A brochure built around the trial-day invitation”
A well-designed brochure leads with an invitation to visit and see the rooms in person, since a parent trusts what they can see over any description on a page.
“Signage that shows the safety measures at the entrance”
A visible CCTV notice and staff identification badges, designed cleanly rather than as an afterthought, reassure a parent walking in for the first time before a single word is spoken.
“Templates for age-group specific social posts”
A design template that separates infant, toddler and pre-school updates visually helps a scrolling parent immediately recognise which posts are relevant to their own child's age group.
What we do
What we deliver for day care centres.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A trial-day brochure built around the visit invitation
A brochure that leads with an invitation to see the rooms in person, rather than a list of facilities and fees.
Result: A parent reading it knows exactly what to do next.
Entrance signage showing the safety measures
Designed signage for the CCTV notice and staff identification at the entrance, replacing anything handwritten or missing.
Result: A parent walking in feels reassured before a word is spoken.
Age-group templates for social media posts
Templates that visually separate infant, toddler and pre-school posts, so a scrolling parent recognises their child's group at a glance.
Result: A parent finds the posts relevant to them without scrolling far.
An admission-season poster and handout set
Designed materials for the trial-day offer and admission process, ready to use from February at the entrance and in the neighbourhood.
Result: The centre looks prepared for the season parents are deciding in.
A design fix list from a materials audit
A review of existing brochures, signage and social templates, with a written list of what needs redesigning first and what can stay.
Result: Design effort goes to what parents actually see most.
How the result is measured
- Assets designed
- Turnaround time
- Consistency across materials
Recorded as a baseline before work starts, so every later report has an honest comparison.
What a parent reads first
A brochure and an entrance sign should answer a parent's first questions before anyone speaks.
- Caregiver ratio by room
- Print the number of children per caregiver for the infant, toddler and pre-school rooms, in type large enough to read from the doorway as well as on the brochure.
- A day in one strip
- Show arrival, meals, nap, activity and pick-up as one line of times on the back page, so a parent can picture the whole day without reading paragraphs.
- Pick-up rule at the gate
- Put up a sign saying who may collect a child and that identity is checked. Parents notice it, and it saves an argument with a relative who turns up unannounced.
- What the fee covers
- List meals, activities and anything extra on a separate fee sheet that slides into the brochure, so the brochure outlasts a change in fees.
- Licence or registration details
- Display whatever registration or licence your state requires, where a visiting parent can see it. Rules differ by state, so check with the office that issues yours.
- Photographs and consent
- Use pictures of a child only with written consent from the parent, kept on file. Rooms, toys and hands at work reassure a parent just as well.
Who it is for
This is written for these day care centres.
- Neighbourhood creches and day care centres
- Preschool-attached day care centres
- Corporate day care tie-ups inside office campuses
- Multi-branch day care chains and franchises
- Infant care specialists for children below one year
- Full-day care centres with an activity curriculum
- After-school and holiday camp care providers
- Home-based day care centres formalising into a licensed set-up
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the graphic design work runs
- 1
Confirm the scope
We agree roughly how much design work your business needs, and in what formats.
- 2
Brief and design
A short brief captures what each piece is for and by when, then it is produced against your brand guidelines.
- 3
Review and revise
A short review catches corrections before the piece goes live or to print.
- 4
Deliver and file
Final files go out in the correct format and into the asset library for future reuse.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need a full brand redesign?
What matters most to design first?
Can we put photographs of the children on the brochure and on social posts?
Should the brochure list the fees?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
From the blog
Further reading for day care centres.
7 min read · 21 Sept 2026How to advertise to school ownersA school buys in a four-month window and is closed to selling for the other eight. Miss November to February and you have missed the year, whatever your campaign looked like.
8 min read · 21 Sept 2026How to advertise to parentsYou cannot advertise to the child, the season is fixed by the admission calendar, and the decision is settled in a WhatsApp group you are not in. Advertising's job is to fill visits, not to close.
6 min read · 18 Sept 2026How to plan the admission cycle: what to prepare before the enquiries arriveAdmission enquiries arrive in a rush, and the first reply decides the shortlist. A backward plan for content, scripts, counsellors and visit slots, with a test for when each is ready.
More for day care centres
Everything else we would do for you.
Closest to this: brand and design
Also for day care centres
Or start from the overview: sales and marketing for day care centres.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.