PU colleges · CRM
Keep a record of every enquiry, from first call to joined seat.
A CRM for a PU college is the register in which each enquiring family is written down with the stream asked about, the source, and what was said last. GullySales sets up the record, the stages and the habits so that result week does not scatter the information.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
Last updated 18 Oct 2026.
For PU colleges
Where it usually goes wrong, and what we would do.
“Notes live on the counsellor's phone”
A family who spoke with one counsellor is asked the same questions again by another. The college seems unorganised, and the history leaves when the counsellor does.
“The stage is in someone's head”
Whether a family has visited, been given the fee sheet or been told to think it over is known only to the person who spoke. When that person is absent, nobody follows up.
“Result week produces entries with missing fields”
Under pressure, a counsellor writes a name and a number and nothing else. A list with no stream or school beside the names cannot be sorted afterwards.
“A paper register cannot be searched”
When a parent calls and says they spoke with the college in April, finding that record in a book takes too long. A parent expects the college to recall them at once.
What we do
What we deliver for PU colleges.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
An enquiry record with fixed fields
Name, parent contact, school, stream, source, date and next step, designed so a counsellor can fill it in a minute.
Result: Every enquiry has the same information recorded.
Stage definitions
Agreed names for each stage, from enquiry to visit to fee discussion to joined, and what moves a family on.
Result: Everyone uses the same words for where a family stands.
Result-week quick entry sheet
A shortened form for the busiest days, with the rest filled in later.
Result: No call is lost to the rush.
Ownership rule
Each enquiry has one named counsellor and a next-contact date.
Result: Nobody wonders who is to ring the family.
Source and joined report
A simple list of the enquiries from each source and which led to a joined seat.
Result: The principal sees what produced admissions.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these PU colleges.
- Science colleges with integrated NEET, JEE or CET coaching
- Commerce-focused PU colleges with CA and CS foundation
- Arts and humanities PU colleges
- PU colleges attached to a school or a trust
- Residential PU colleges with hostel and study hours
- Composite colleges offering several streams
- Girls' PU colleges
- Government-aided and private unaided PU colleges
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the CRM work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need special software?
Who should see the records?
Can old registers be brought in?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for PU colleges
Everything else we would do for you.
Closest to this: leads and follow-up
Also for PU colleges
Or start from the overview: sales and marketing for PU colleges.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.