PU colleges · Social media
Show Class 10 families what a day at your college is like.
Social media marketing for a PU college means posting what a parent or student wants to see before choosing, such as classrooms, hostel rooms and the faculty. GullySales plans the posts, writes the captions and sets the rules for replying to comments and messages.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 18 Oct 2026.
For PU colleges
Where it usually goes wrong, and what we would do.
“The student and the parent follow different accounts”
A Class 10 student looks at Instagram for the feel of a college, while the parent reads Facebook or a WhatsApp group for facts. A single stream of posts written for one of them is missed by the other.
“Topper photographs invite questions”
A banner of a rank-holder draws comments asking about the year, the board and whether the student took the coaching. Without consent and the details beside the photograph, the post harms more than it helps.
“Posting stops when the admission season ends”
A page full of admission posts through spring and silent through the year tells a visiting parent that the college is not active. The posts about events, labs and student work are what a late enquirer scrolls through.
“Comments ask about fees in public”
A parent who writes 'fees?' under a post is waiting for an answer, and an unanswered comment signals a college that does not reply. The reply has to move the conversation to a call or a message without sounding evasive.
What we do
What we deliver for PU colleges.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A parent and student post plan
Two sets of post ideas, one for the student and one for the parent, drawn from what the campus really has.
Result: Each audience has something written for it.
Consent record for photographs
A simple form and a register for students and families who agree to appear in posts, with the year and stream noted.
Result: No photograph goes up without a record.
Campus and hostel video shoot list
A list of the places and moments to film, such as the lab, the library and study hours, for the college to shoot.
Result: The college has a list of footage to collect.
Comment and message reply guide
Saved replies for fee, stream and hostel questions that point the family to a call or a visit.
Result: Every public question gets a reply.
Platform rules check
A note of the platform's current advertising rules for education, to be checked before a post is boosted.
Result: The college knows what to check before a paid post.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these PU colleges.
- Science colleges with integrated NEET, JEE or CET coaching
- Commerce-focused PU colleges with CA and CS foundation
- Arts and humanities PU colleges
- PU colleges attached to a school or a trust
- Residential PU colleges with hostel and study hours
- Composite colleges offering several streams
- Girls' PU colleges
- Government-aided and private unaided PU colleges
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the social media work runs
- 1
Understand your audience and platforms
We identify which platforms your specific buyers actually use and what kind of content they respond to.
- 2
Audit current presence
We review existing pages, past content performance and any gaps in consistency.
- 3
Build the content calendar
A plan is created, balancing genuine value with occasional direct offers.
- 4
Implement and post
Content is created and published consistently on the agreed schedule.
- 5
Measure and optimise
We track enquiries alongside engagement and adjust the content mix based on what actually performs.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Which platform should we use first?
Can we post result lists?
Who replies to the messages?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for PU colleges
Everything else we would do for you.
Closest to this: content and social
Also for PU colleges
Or start from the overview: sales and marketing for PU colleges.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.