Skip to content

PU colleges · WhatsApp marketing

Answer a parent's stream question on the app they already have open.

WhatsApp marketing for a PU college means using the college's business number to answer enquiries, send the fee sheet and keep families informed. GullySales prepares the saved replies, the catalogue and the rules for who answers which message.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A prospective student speaks with a university admissions adviser

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For PU colleges

Where it usually goes wrong, and what we would do.

  • “A parent expects a reply within the hour on result day”

    Families message several colleges together and talk to whoever answers. A number with no one behind it on the busiest day loses the family to the next college.

  • “The fee sheet is sent as a photograph”

    A blurred image of a printed page, forwarded from one phone, leaves out the hostel and coaching headings. The parent then asks the same question again, and the answer differs between staff.

  • “A personal number holds the college's contacts”

    When the counsellor's own phone carries all the families, the college loses the history if the counsellor leaves. A business number with a shared handling rule keeps the thread.

  • “Group broadcasts reach students who did not ask”

    A message sent to every saved contact about last dates irritates families who have already joined elsewhere. A clear list of who asked for updates keeps the number in good standing.

What we do

What we deliver for PU colleges.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business profile set up properly

    Name, address, hours and a short description entered on the college's business number.

    Result: A parent sees a college, not a stranger.

  2. Saved replies for result week

    Short answers on streams, fees, hostel and visit timings, written for the office to check.

    Result: The same question gets the same answer from any staff member.

  3. A clean fee and coaching message

    The fee headings, coaching charges and hostel costs in one typed message, as the college confirms them.

    Result: No parent has to decode a photograph.

  4. A handling rota

    Who answers messages on which days, and who takes over when the person is busy.

    Result: The number never goes unattended.

  5. An opt-in list

    A record of families who agreed to receive updates, with the date.

    Result: Messages go only to people who asked.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these PU colleges.

  • Science colleges with integrated NEET, JEE or CET coaching
  • Commerce-focused PU colleges with CA and CS foundation
  • Arts and humanities PU colleges
  • PU colleges attached to a school or a trust
  • Residential PU colleges with hostel and study hours
  • Composite colleges offering several streams
  • Girls' PU colleges
  • Government-aided and private unaided PU colleges

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we send bulk messages?
Only to families who agreed to receive them, and subject to the platform's current rules. We set up the opt-in record before any broadcast.
Should the principal use WhatsApp with parents?
That is the college's choice. A named staff member handling the business number is simpler to manage than the principal's own phone.
Do you run the number for us?
We prepare the replies and the routine, and the college's staff answer the families. The people who speak with parents should be your own.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.