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Motor insurance agencies · Website

A website where a vehicle owner types a registration number and reaches a person.

A website for a motor insurance agency is a small set of pages that explain your cover, take a registration number and show who will answer. GullySales builds the pages, the quote request form and the fleet sheet, written within what your insurers allow.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of insurance agents and advisers at work in India

What website means

A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.

Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For motor insurance agencies

Where it usually goes wrong, and what we would do.

  • “The first screen must ask for the vehicle, not the agency story”

    An owner arrives with a registration number in mind. A page that opens with a form for that number and a line on what happens next gets used, and one that opens with a history of the agency does not.

  • “A phone owner will not read a table”

    Your readers are on a phone in a queue or a lift. Short blocks, big buttons for call and chat, and a form of three fields work, while a wide table of premiums gets abandoned.

  • “Trust comes from the licence and a named person”

    An owner handing over a vehicle number wants to know who is on the other end. Your licence details as your regulator requires, an office address and a named person with a face do more than any slogan.

  • “Fleet owners need a page, not a pop-up”

    A transporter reads slowly and compares carefully. A page for goods carriers, taxis and buses with the fleet sheet and a way to call the person who handles fleets serves that reader better than a banner.

What we do

What we deliver for motor insurance agencies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A quote request form

    A short form for the registration number, the previous insurer, the claim history and a preferred way to be reached.

    Result: Every request arrives with what a quote needs.

  2. Pages for each vehicle type

    One page for two-wheelers, one for cars, one for commercial vehicles and one for school and staff buses.

    Result: An owner lands on a page written for that vehicle.

  3. Add-on and claim guides

    Pages explaining the add-ons and the steps after an accident, with examples labelled as examples.

    Result: A buyer can read the cover before speaking to anyone.

  4. Licence and contact details in place

    Your registration details displayed as your regulator requires, with the office address and a named contact.

    Result: A visitor can confirm who they are dealing with.

  5. A mobile check and a speed check

    The site tested on an ordinary phone and a slow connection, with problems fixed.

    Result: A page opens and works for an owner on a weak signal.

How the result is measured

  • Page load time
  • Bounce rate
  • Enquiries from the website

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these motor insurance agencies.

  • Two-wheeler owners renewing every year
  • Private car owners renewing and switching
  • New car buyers at a dealership
  • Used car buyers and sellers
  • Taxi and cab operators with a few vehicles
  • Goods transporters and truck owners
  • School and staff bus operators
  • Fleet managers at small firms

How it works

How the website work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm structure and content

    We agree the site's pages and content needs before design begins, drawing on website strategy where it exists.

  2. 2

    Design the site

    Every page is designed against your brand identity and checked for how it should convert a visitor.

  3. 3

    Build and test

    The site is developed and tested across devices and browsers before anything goes live.

  4. 4

    Load real content

    Actual copy, images and information about your business replace placeholder content before launch.

  5. 5

    Launch and hand over access

    The site goes live with domain, hosting and content management access clearly handed to you.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need a website if we use WhatsApp?
A site gives you pages that search engines can find, a place for licence details and a form that works when the owner does not know your number. The chat remains the main route, with the site beside it.
Can the website sell policies online?
That depends on your insurers' systems and what your licence allows. We can build the quote request and link to an insurer's own process where permitted. Check with your insurer before promising online purchase.
What must the site show about our licence?
Your regulator sets what an agent must display, and it differs by licence type. Check the current requirement with your insurer and adviser, and we place the details where they are easy to see.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.