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Fertility hospitals · Lead generation

Bring in couples who need what your fertility unit and the hospital behind it can do.

Lead generation for a fertility hospital means drawing enquiries from couples whose situation matches the unit's strengths, from a first consultation to surgery and pregnancy care. GullySales works on the pages, the referral routes and the first-contact steps that produce those enquiries.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of hospitals at work in India

What lead generation means

Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.

Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For fertility hospitals

Where it usually goes wrong, and what we would do.

  • “An enquiry is a private decision, not a click”

    A couple who types a hospital's name has talked about it at home for a long time. Pushy ads and countdown offers work against that. The enquiry arrives when the page feels calm, names the doctors and says what the first visit involves.

  • “The hospital behind the unit is the real differentiator”

    Fertility sites look identical because they list the same treatments. A couple with a complicated history wants to know about surgery, a pregnancy unit, an andrology clinic and newborn care. Pages that say so draw the couples your whole hospital suits.

  • “A gynaecologist's referral is a lead that needs a callback”

    A local gynaecologist who sends a couple wants to hear that the couple was seen and looked after. Without a call back, the next referral goes to the centre whose coordinator picks up the phone.

  • “Couples from other towns plan a journey, not a visit”

    A couple travelling from a smaller town asks about stay, repeat visits and which tests can be done near home. A page that answers those questions turns a distant search into a booked consultation.

What we do

What we deliver for fertility hospitals.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Treatment and doctor pages written around couples' questions

    Pages for each doctor and each service, in plain language, saying what happens at the first visit and who should attend.

    Result: The owner can read each page and see the question a couple would ask answered.

  2. A private enquiry route

    A short enquiry form and a WhatsApp number that ask only for a name, a phone number and a preferred time for a call.

    Result: Enquiries arrive without a couple having to explain their history to a stranger.

  3. A gynaecologist referral route

    A named coordinator, a referral note and a short acknowledgement sent back to the referring doctor.

    Result: Each referral is logged with the doctor's name and the status of the couple.

  4. Pages for couples from other towns

    Travel, stay and repeat-visit information, with the tests that may be done near home noted where the doctors agree.

    Result: Out-of-town enquiries come with the right expectations about visits.

  5. An enquiry source record

    One record that notes whether each enquiry came from search, a referral, a map listing or a call.

    Result: The owner sees which route brings couples, and which brings none.

How the result is measured

  • Enquiries generated
  • Cost per enquiry
  • Enquiries by source

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these fertility hospitals.

  • Hospitals with a dedicated fertility and IVF department
  • Women and children hospitals with a fertility unit
  • Multispeciality hospitals with an assisted reproduction centre
  • Fertility hospitals with a male infertility and andrology clinic
  • Fertility hospitals with a high-risk pregnancy and NICU
  • Hospitals known for endoscopic surgery and reproductive surgery
  • Hospitals drawing couples from smaller towns and other states
  • Hospital groups with fertility units across several cities

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the lead generation work runs

  1. 1

    Understand your capacity

    We agree how many enquiries your sales team can actually handle well, so the system is not built to overwhelm it.

  2. 2

    Audit current sources

    We check what already brings in enquiries today, even informally, before adding anything new.

  3. 3

    Strategise the channel mix

    Content, search and paid channels are chosen based on where your buyers already look.

  4. 4

    Implement capture and follow-up

    Pages, forms and a follow-up process are built and connected end to end.

  5. 5

    Measure and optimise

    We track enquiry volume and quality and adjust the channel mix to match.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we run offers to attract more couples?
Discounts and countdown offers sit badly with a medical decision this personal, and advertising rules for the profession may limit them. Advertising rules for fertility treatment differ by profession and state, so check every page with your own council or adviser.
Which source of enquiries should we watch first?
That depends on your hospital. Gynaecologist referrals, search and map listings behave differently in each city, which is why we record the source of every enquiry before recommending where to put effort.
Do we need a separate page for male fertility?
Yes, if your hospital has an andrology clinic. Husbands search on their own and a page addressed to them shows the unit treats both partners.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.