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Occupational health screening providers · Content marketing

Write what a safety manager would forward to the plant head.

Content marketing for an occupational health provider is writing the guides, checklists and explainers that an HR or EHS head saves, forwards and uses when drawing up the medical programme. GullySales plans the pieces, drafts them with your doctors' review, and links each to a proposal request.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of laboratory and scientific equipment suppliers at work in India

What content marketing means

Content marketing is writing articles, guides and pages that answer the questions buyers search before they are ready to enquire. This makes your business visible and trusted before the first call. GullySales plans this content from the first conversation onward, choosing topics that match real search demand rather than guesses.

Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For occupational health screening providers

Where it usually goes wrong, and what we would do.

  • “The reader is preparing a budget, not browsing”

    An HR head compiling next year's welfare spend wants a checklist of tests by hazard, a sample camp plan and a record format. A generic article on healthy living is read once and forgotten.

  • “A document that is filed beats one that is shared”

    A one-page test panel by hazard, or a guide to what an auditor asks for in worker records, gets printed and kept in a compliance folder. Your name stays in the folder for as long as the paper does.

  • “Different readers need different pieces”

    The safety manager reads about hazard tests and records. The plant head wants to know about lost shifts and camp timing. Finance wants to see how a per-head rate is built. One piece for each reader is better than one for everyone.

  • “Rules change and the content ages”

    Statutory medical examination requirements differ by state and law, and they are revised. Content should say so, point readers to their own adviser and be reviewed whenever the rules change.

What we do

What we deliver for occupational health screening providers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A test-panel guide by hazard

    A plain document listing which tests fit noise, dust, chemical exposure, driving and food handling, reviewed by your doctors.

    Result: A safety manager can compare it with their own list.

  2. A camp planning checklist

    What the plant must arrange before a camp: space, shifts, power, a list of names and a person in charge.

    Result: An HR head can hand it to the plant on the day the camp is agreed.

  3. A guide to worker health records

    What a company keeps, who holds it and how a fitness summary reaches HR, with a line on consent and privacy.

    Result: An auditor's question about records has an answer on paper.

  4. Articles for each sector

    Short pieces for engineering, pharma, construction and logistics buyers, each naming the sector's own tests.

    Result: A buyer finds a piece written about their own plant.

  5. A content calendar tied to budget months

    Topics planned around the months your clients plan spending and review compliance, as they tell you.

    Result: Pieces reach the reader when they are drawing up the plan.

How the result is measured

  • Pages published
  • Organic traffic
  • Enquiries from content pages

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these occupational health screening providers.

  • Pre-employment and periodic medical screening vendors
  • Factory and plant occupational health centres
  • Mobile medical vans and on-site camp operators
  • Providers for pharma and chemical plants
  • Providers for construction and infrastructure sites
  • Fleet, driver and logistics health screening services
  • Health screening for hospitality and food handlers
  • Occupational health arms of diagnostic chains

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the content marketing work runs

  1. 1

    Confirm the plan

    Topics and formats for the coming month are confirmed against the content strategy.

  2. 2

    Produce and review

    Content is written or filmed, then reviewed by someone who knows your trade before it goes out.

  3. 3

    Publish and distribute

    Finished content is published to the site and pushed through the channels your buyers actually use.

  4. 4

    Track enquiries

    Enquiries are traced back to content where a direct line exists, and reported honestly where it does not.

  5. 5

    Report and adjust

    We report results and adjust the next topics based on what actually worked.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Who checks the medical content?
Your own doctors do, before anything goes out. We write in general terms, and we do not give medical advice or state outcomes.
Will the articles bring contracts?
We do not promise contracts. The pieces give an employer a reason to contact you and something to use when they do, and each links to a proposal request.
Can we offer the guides as downloads?
Yes, and the form should ask for a company name, a job title and a work contact. Collect no health data, and tell the reader how the details will be used.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.