Pulmonology clinics · CRM
Keep one list of who is due a review, a test or a collection, held by a named person.
A CRM for a chest clinic is the single record of enquiries, referrers and chronic patients with their next review date. GullySales sets up the fields, the stages and the rules about who sees what, with patient consent at the centre.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
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Sales and marketing for pulmonology clinics, the overview.
Last updated 18 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.
For pulmonology clinics
Where it usually goes wrong, and what we would do.
“The nurse's notebook is the system today”
Which TB patient missed a collection and which asthma patient is due before winter sit in one person's memory. When that person is on leave, the list stops, and so does the follow-up. A shared register replaces the notebook and survives a change of staff.
“Chronic patients need a due date, not just a record”
An asthma or COPD patient is worth most at the review before the season. A CRM that holds the last review and the next due turns a file of names into a list the desk can call from.
“Referrers belong in the same system as patients”
A physician who sends three patients and hears nothing back sends the fourth elsewhere. Logging the referrer with each patient makes the report-back a task, not an intention. The same record then shows which referrers have gone quiet.
“Health data demands a stricter hand”
Diagnoses and test results are sensitive. A CRM for a clinic should hold only what the desk needs, give access by role and keep marketing contact tied to the patient's recorded agreement. Your adviser should approve the fields before the first entry is made.
What we do
What we deliver for pulmonology clinics.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A patient and enquiry record
Fields for the symptom, the source, the doctor consulted and the consent given.
Result: Every enquiry has a source and a next step.
A chronic register
Asthma and COPD patients with last review, next review and the preferred language.
Result: A dated list the desk can work down.
A treatment follow-up list
Patients on TB treatment and their next collection, held by a named person, with rules left to your doctor and the health authority.
Result: A list that shows who has not been seen.
A referrer record
Each referring doctor with patients sent, dates and reports returned.
Result: Silent referrers are visible on one screen.
Access and consent rules
Who may see diagnoses, who may send reminders and what each patient agreed to.
Result: Marketing contact stops where consent stops.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these pulmonology clinics.
- Single-doctor chest and asthma clinics
- Pulmonology clinics with an in-house lung function lab
- Chest physicians who operate bronchoscopy at a hospital
- Allergy and asthma centres
- Sleep disorder and sleep apnoea clinics
- Pulmonary rehabilitation practices
- TB and chest diseases clinics
- Pulmonology departments in multi-speciality hospitals
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the CRM work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need special software?
Can our hospital software do this?
Who should own the register?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for pulmonology clinics
Everything else we would do for you.
Closest to this: leads and follow-up
Also for pulmonology clinics
Or start from the overview: sales and marketing for pulmonology clinics.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.