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Home and office automation · Follow up systems

Follow the site, not the calendar, because the wiring stage decides the order.

Follow-up for an automation integrator is the chasing after the showroom visit and the quotation: who calls, when, and with what. The date that matters is a construction date. GullySales builds the routine around the site's stage, so a quote is not left waiting while the plaster goes on.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of home and office automation at work in India

What follow up systems means

A follow-up system is the set routine for calling, messaging or emailing an enquiry more than once, since most buyers do not decide on the first conversation. GullySales sets the number and timing of follow-ups so an undecided buyer keeps hearing from you until they decide either way.

Last updated 5 Oct 2026.

For home and office automation

Where it usually goes wrong, and what we would do.

  • “The follow-up date is a construction date”

    A homeowner who saw the demo while the slab was being cast is months from deciding anything. The call that matters is the one placed before the electrician starts pulling conduit, because after the plastering the honest answer becomes no.

  • “The person who kills the job is often the electrical contractor”

    The client said yes in the showroom, then the site electrician told him automation means too many wires and a headache at handover. Your follow-up has to reach the contractor with a wiring drawing, not only the client with a reminder.

  • “A quote with nothing to answer goes quiet”

    Eighty line items and a total leave the buyer nothing to reply to. Send one question with it, about which rooms stay in phase one, and a silent PDF becomes a conversation you can move.

What we do

What we deliver for home and office automation.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Every open enquiry tagged by site stage

    Design, wiring, plaster, interiors or handover recorded against each project, so the list can be worked in the order the buildings are moving.

    Result: Your team calls the site that is about to be wired, not the oldest name on the list.

  2. A wiring-stage alert on every live project

    A flag set when a site is approaching first fix, with the conduit drawing and the point of contact attached to it.

    Result: No project is lost because the call came a fortnight late.

  3. A separate follow-up to the electrical contractor

    A short call and a drawing to the contractor or site engineer, covering conduit sizes, point counts and what you need left in the wall.

    Result: The person on site stops arguing against the system.

  4. One question attached to every quotation

    A specific decision the buyer can answer in a line, such as which rooms go in phase one, sent with the quote rather than a week later.

    Result: The quotation gets a reply instead of silence.

  5. Revived enquiries counted apart from new ones

    Orders recovered from projects that had gone quiet, kept as their own number rather than folded into total sales.

    Result: You can see what the chasing is actually worth.

How the result is measured

  • Follow-up completion rate
  • Average number of follow-ups before close
  • Enquiries closed after repeat follow-up

Recorded as a baseline before work starts, so every later report has an honest comparison.

Follow-up routine for this trade

Here is what the sales team does next at each stage of a project.

Showroom visit, no quote request
Ring and ask which rooms and which devices the customer had in mind. Write the construction stage and the room list on the enquiry.
Quote sent, no reply
Ask the owner whether the electrician or the architect has seen it, because those two often decide. Record their names and the date you will call.
Plaster and conduit stage approaching
Message the owner or contractor before the walls close to confirm what wiring is needed. Note the date the electrician starts.
Builder or architect recommended you
Send the builder a short sheet on the scope and the model options. Ask who gives the final approval and write that name down.
Customer says the quote is high
Ask which parts he would drop, such as curtains or audio, and offer a revised scope instead of a lower price. Write both versions on the record.
Installation complete
Call after he has used the system for a few days to ask how he finds it. Note any fault or training need before the next visit.

Who it is for

This is written for these home and office automation.

  • Residential smart-home integrators
  • Office and boardroom automation specialists
  • Villa and apartment builder tie-up specialists
  • Security and CCTV integration specialists
  • Home theatre and AV specialists
  • Motorised curtain and gate automation specialists

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the follow up systems work runs

  1. 1

    Measure today's reply time

    From last month's enquiries, we measure how long each waited for a first reply and how many follow-ups it got.

  2. 2

    Agree targets and the sequence

    We set reply targets and the follow-up sequence with your team, based on its real hours and workload.

  3. 3

    Set up templates, tasks and ownership

    Templates, first-call questions, CRM tasks and named owners go live, with cover for leave and weekends.

  4. 4

    Track and adjust every month

    Reply time and follow-up completion are reported against the baseline, and the routine is changed where it is not kept.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

How long should we keep following up a villa enquiry?
Until the wiring is done or the buyer says no. A project can sit quiet for a long stretch and still convert, because the decision is waiting on the building rather than on the buyer. Once the conduit is in and the plaster is up, close it honestly and move on.
Should the sales person or the technical person do the chasing?
Both, to different people. Sales keeps the homeowner warm on scope and cost. Your technical person talks to the architect and the electrical contractor about points and conduit. Send one person to do both conversations and one of them is done badly.
Can we follow the builder or architect instead of the owner?
Follow both, but know who decides. A builder's recommendation gets you a quote, and the owner signs the order. Ask the builder to introduce you to the owner, and write both names against the project. Do not bypass the builder's relationship if he brought you in.
A customer says our quote is too high. Should we reply?
Yes. Ask what he compared it with, since the other quote may leave out the controller, wiring or programming. Send a one-page comparison of what each quote includes. Record his answer and the date for the next call.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.