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Fast-food restaurants · Social media

Post the thing a hungry student can walk to tonight, with the price in the picture.

Social media marketing for a fast-food outlet is the use of Instagram, WhatsApp status and short videos to put a combo, a price and an address in front of people who live or study nearby. GullySales works on what gets posted, how it is shot and how a post is turned into a visit.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of restaurants at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For fast-food restaurants

Where it usually goes wrong, and what we would do.

  • “A post with no price is a post with no order”

    A glossy picture of a burger earns a like and nothing more. The student decides with the price in view. Every post needs the combo, the rate and the locality in the frame or the first line, not saved for the caption's end.

  • “Reach beyond a few roads is wasted”

    A counter near a college gate serves the people who can walk or ride there. A post that spreads to another city feeds nobody. Location tags, local hashtags and boosts aimed at the surrounding roads keep attention where an order is possible.

  • “Short videos of the making sell the food”

    The sizzle of a tikka roll, the pull of a cheese slice and the fold of a wrap tell a buyer what the food is better than any caption. The kitchen already makes these moments; they only need a phone held steady and a clean counter behind.

  • “Creators need a brief, not a free meal”

    A local food creator posts to an audience that lives near campuses. Handing over a meal and hoping for the best produces vague praise. A brief naming one combo, one price and one address, with the free meal or payment disclosed, gives the post a point.

What we do

What we deliver for fast-food restaurants.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A post plan tied to the menu

    A list of posts built around the combos, the evening rush, match nights and festivals, each with its price and a clear next step.

    Result: Every planned post names one combo, one price and one place.

  2. A shooting routine for the counter

    A simple setup for filming the making of a dish with a phone: where to stand, what to clear from the frame and what light to use.

    Result: The staff can film a dish without stopping service.

  3. Local targeting for boosts

    Small paid boosts aimed at the streets, colleges and offices around the outlet, with the offer stated in the first line.

    Result: Each boost shows its target area and offer, and the counter knows what to look for.

  4. A creator brief

    One page for a local creator: the combo, the price, the address, what to say about it and the disclosure line.

    Result: The brief can be read in a minute, and the disclosure is written in.

  5. A check of posts against sales

    Posts and boosts noted against the counter and delivery orders of the same evenings.

    Result: The owner can see which post was followed by a busier evening.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these fast-food restaurants.

  • Burger and sandwich outlets
  • Roll, shawarma and kathi roll counters
  • Momos and Chinese street-style outlets
  • Pizza and pasta takeaway outlets
  • Fried chicken and snack outlets
  • Fast-food kiosks in malls and food courts
  • College-gate and bus-stand outlets
  • Franchise outlets of national and regional brands

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which platform matters for a fast-food outlet?
For students and young workers, Instagram and WhatsApp status come first. The platform that matters is the one your own buyers already open, so ask the regulars at the counter.
Do we have to disclose a creator's free meal?
Yes. A free meal or payment must be disclosed in the post. Check the platform's current rules and advertising rules that apply to food in your state, with your own adviser.
Will a viral video fill the counter?
No one can promise that. A video reaches people who may live far away. A steady run of local posts with prices reaches the people who can actually walk in.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.