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Non-vegetarian restaurants · WhatsApp marketing

Take the bulk order, the booking and the Sunday handi on the app your diners already use.

WhatsApp marketing for a non-vegetarian restaurant is the use of a business number to take enquiries, share the menu and tell opted-in diners about the day's special. GullySales works on the catalogue, the replies and the opt-in list behind that number.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of restaurants at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For non-vegetarian restaurants

Where it usually goes wrong, and what we would do.

  • “Bulk buyers already ask on WhatsApp”

    The family planning a function and the office manager ordering lunch message the number they found on Maps. A restaurant that replies with a menu and a price in the same thread keeps them from going to the next listing.

  • “A personal number does not scale”

    Orders sent to one cook's phone vanish when that phone is switched off. A business number with a catalogue, saved replies and more than one person logged in keeps the enquiry alive. Shared access means no enquiry depends on one handset.

  • “Broadcasts to strangers backfire”

    Sending the special to every number in the owner's phone leads to blocks and reports. Only diners who asked to hear from you should receive a message, and each should be able to leave easily.

  • “The menu in a chat should be short”

    A forty-page PDF is not read on a phone. A catalogue with photographs, names and prices, and a short list of the bulk options, lets a diner decide in the thread. Photographs in the catalogue help the diner decide.

What we do

What we deliver for non-vegetarian restaurants.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business profile with catalogue

    A WhatsApp Business profile with hours, address, a catalogue of signature dishes and bulk options.

    Result: A new enquirer sees the dishes and prices without asking.

  2. Saved replies for the common questions

    Ready answers on price per kilo, serving size, delivery area, halal practice and lead time for large orders.

    Result: Staff answer the same question the same way.

  3. An opt-in route and a list

    A QR code at the counter and on the bag, with plain consent wording and an easy way to leave.

    Result: Every number on the list asked to be there.

  4. A message plan for the week

    A short schedule of when the special, the Sunday handi and festival menus go out, with limits on frequency.

    Result: No diner receives more than the plan allows.

  5. A bulk order thread template

    A set order of questions for a large order: date, quantity, place, pickup or delivery and payment.

    Result: A bulk order is confirmed in one thread, with every detail written down.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these non-vegetarian restaurants.

  • Biryani restaurants
  • Kebab and tandoor restaurants
  • Seafood and coastal non-veg restaurants
  • Dum and Mughlai restaurants
  • Chicken and fried chicken specialists
  • Mutton and goat meat specialists
  • Late-night non-veg joints and highway restaurants
  • Military hotels and regional meat restaurants

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we send offers to all our contacts?
No. Send only to people who opted in. Platform rules on business messaging change, so check the platform's current rules before you start, and keep proof of consent.
Should we use the green-tick API or the app?
Start with the Business app for a single outlet. Move to the API when several staff share the number or the volume needs automation. We advise on the choice, and the cost is the platform's.
Can WhatsApp replace the delivery apps?
Not for a new diner who has never heard of you. It works for repeat and bulk buyers who already know the food, and that is where it saves the commission.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.