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GullySales

IT services and networking companies · Digital marketing

Run the year around renewals and audits already sitting in the calendar.

Digital marketing for an IT services firm is the plan that ties search, contractor outreach and client communication to the dates that already matter: contract renewals, licence expiries, audits and office moves. GullySales writes that plan, gives each piece a named owner, and reports monthly on recurring revenue rather than on activity.

A steam traction engine belted across a stackyard to a wooden threshing machine: the long flat belt taut between the flywheel and the drive pulley, the flywheel spinning, a straw elevator raking up off the far end, a full sack hanging on the sack spout, a corn stack half taken down behind and a water cart standing by

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

For IT services and networking companies

Where it usually goes wrong, and what we would do.

  • Your best market is the client list you already hold

    Half the offices you support are paying for fewer services than they need, and nobody has looked at that list this year.

  • The work has seasons even though breakdowns do not

    Cabling and upgrades cluster in school holidays and before the financial year ends, when a floor can be shut for two days.

  • An engineer-run marketing plan stops the week a site goes down

    Which is why one named person, one hour a week and a written plan beat good intentions from whoever is free.

What we do

What we deliver for IT services and networking companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A plan on one page, with what you are not doing

    The services being promoted this year, the buyers each reaches, the channels chosen, and the list of things deliberately left alone until next year.

    Result: The team stops starting something new every month.

  2. The renewal and audit calendar as the campaign calendar

    Every AMC, warranty, licence and client audit date collected into one calendar, with the outreach for each planned weeks before it falls due.

    Result: Campaigns run when the buyer already has the subject open.

  3. A contractor and OEM outreach programme

    Scheduled contact with fit-out contractors, building managers and your brand partners, with the co-marketing support each brand offers checked and claimed.

    Result: Work arrives through people who see the projects early.

  4. A named owner and a fixed hour each week

    One person accountable for the website, the advertising and the client mails, with the hour blocked in their week and agreed before work starts.

    Result: Marketing survives a bad week on site.

  5. A monthly report on contracts, not clicks

    Enquiries by source, surveys done, contracts won, renewals kept and recurring revenue, measured against the baseline taken at the start.

    Result: You can see whether the base is growing or leaking.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, then reported every month against it.

Who it is for

This is written for these IT services and networking companies.

  • Managed IT service providers for small offices
  • Structured cabling and LAN and Wi-Fi installers
  • Network security and firewall specialists
  • Server, storage and backup solution providers
  • Microsoft 365 and Google Workspace partners
  • IT hardware system integrators
  • Data centre and server room fit-out companies
  • IT firms serving schools, hospitals and factories

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first monthly report.

No open-ended retainer. Each step has a point in time and something you receive.

  1. 01 · Day 1

    Free audit call

    45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

  2. 02 · Within a few working days

    Written, scored report

    Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

  3. 03 · Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

  4. 04 · Month 1

    The first fix goes live

    Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

  5. 05 · Every month

    Report against the baseline

    What moved, what did not, and what changes next, in plain words.

  6. 06 · Month 3 to 6

    Renew on the numbers

    The term ends and you decide whether to continue from the results. No twelve-month lock.

How the work runs for IT services and networking companies

  1. 1

    Assess

    A free audit of how many clients are on AMC, how many are call-out only, how renewals are tracked and where new enquiries come from.

  2. 2

    Package the services

    AMC tiers, a site survey routine and a quote format that explains the solution.

  3. 3

    Be found for the right moments

    Service pages, local search and partner credentials aimed at office moves, security scares and audits.

  4. 4

    Convert and contract

    Follow-up for every quote and every emergency visit, with an AMC offer attached.

  5. 5

    Renew and expand

    A renewal calendar, licence reviews and upgrade proposals for every client under contract.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies
  • Sentence Labs

    Situation
    Almost nothing of Sentence Labs was online, so a technically credible company was more or less invisible to the buyers who needed it.
    What we did
    • Research first
    • The website rebuilt
    • Search work across the board
    • Google Business Profile
    Result
    No numbers were recorded for this engagement. The work is described in full in the case study.
    Read the case study
  • Chord Road Hospital

    Situation
    Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
    What we did
    • Website rebuilt around patient needs
    • Search visibility
    • Social media on a schedule
    • Review management
    Result
    • Organic traffic increased 60% within six months
    • Online appointment bookings increased 40%
    • Social following grew 45%, and engagement on it rose 70%
    Read the case study

Also worked with

Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every monthly report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No lock-in, no guarantees we cannot keep

    Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

The offer

Start with a free audit of how you sell.

It is useful on its own, whether or not you hire us.

What you receive

  • A 45-minute call with the person who will do the work
  • A written, scored report on the six places orders leak, within a few working days
  • Every fix ranked by what it returns and what it costs
  • The one thing to do first, and why
  • An honest line on whether you need outside help at all
  • If you do, the scope and the fee in writing

No invoice. No obligation. No sales script.

We call and WhatsApp on this number.

We use your details only to reply to this enquiry. See the privacy policy.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Where should a small firm start?
With the renewal calendar and the Business Profile. Both cost little, both touch money you have already earned, and both show results inside a quarter.
How long before this shows in revenue?
Emergency enquiries move in weeks. Contracts follow over a quarter or two, because most offices sign an AMC when their current one ends.
How do we convince small offices to sign an AMC?
Sell it the morning after you have fixed something. Send a short note on what failed and what a quarterly check would have caught. Attach the AMC tier that covers it, while the owner still remembers the lost day.
Can we market our OEM partner status?
Yes, within each brand's partner rules on logo use and claims. Show the partnership where it answers a buyer's question, such as on the firewall page, and ask the brand about co-marketing support.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped in the free audit and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
Three to six months at a time. There is no twelve-month lock, and renewal is decided on the numbers against the baseline recorded at the start.
Who will actually do the work?
The person you meet on the audit call. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
For the audit, last month's enquiries in any format and 45 minutes with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM, and time for the monthly review.
What if we are not happy with the work?
Tell us and the plan changes. Every month is reported against the baseline, so a number that is not moving is visible to both sides. Terms run three to six months at a time, and the refund and cancellation policy sets out the rest.

Get a free audit of how you sell, and a scored report of where the work is.

Book a free audit