Import-export trading companies · Social media
Show buyers the goods, the packing and the shipments behind your name.
Social media marketing for a trading company is the steady posting of real goods, loadings and documents where buyers and suppliers can see them. GullySales plans the posts, writes them for a purchasing audience and links them to the enquiry route.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
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Sales and marketing for import-export trading companies, the overview.
Last updated 18 Oct 2026.
For import-export trading companies
Where it usually goes wrong, and what we would do.
“LinkedIn is where the purchasing desk looks”
A buyer who has received your quote checks the company page and the people behind it. An empty page, or one that posts only festival greetings, adds nothing. A page that shows products, packing and loading builds the confidence a buyer wants before a first order.
“A photo of a loading beats a stock image of a ship”
Stock pictures of container vessels are on every trader's page. A photograph of your own goods being packed, with the mark on the carton, shows a buyer something that belongs to you. Check that nothing in the photo exposes a buyer's name or a supplier's price.
“Posts should not give away supplier relationships”
A trader's value is in knowing which mill makes the right grade. Naming the factory in public lets a buyer go direct. Posts can show product, process and packing while the source stays private, a choice for the owner to make.
“Facebook and Instagram suit some trades, not all”
Handicrafts, garments and home furnishings are visual, and buyers browse them. A trader in chemicals or fasteners gets little from picture feeds. Choose the platform where your buyer actually spends time, and leave the others.
What we do
What we deliver for import-export trading companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Platform choice by product line
A short note on which platforms suit which of your products and buyers, and which to skip.
Result: You know where the page will be active and why.
Post plan for products and shipments
A list of post ideas from your own goods, packing, loadings and sample dispatches.
Result: The team has ideas drawn from real work, not generic prompts.
Caption and image guide
Rules on what to show, what to blur and what not to name, such as buyers and supplier prices.
Result: Anyone posting follows one set of rules.
Company page set-up
The About text, product list and contact route on LinkedIn written for a purchasing reader.
Result: A buyer who opens the page sees what you trade and how to enquire.
Enquiry link on every post
A consistent route from a post to a WhatsApp number or form that logs the enquiry with its source.
Result: You can count enquiries that began on social media.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these import-export trading companies.
- Agri-product exporters trading rice, spices, pulses and similar goods
- Textile, garment and home furnishing export traders
- Handicraft and gift item exporters buying from artisan clusters
- Engineering goods and hardware export traders
- Import traders bringing in electronics, machinery spares and components
- Chemical and dye importers who sell inside India
- Dry fruit, edible oil and food item importers
- Merchant exporters who source from several factories for one overseas buyer
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the social media work runs
- 1
Understand your audience and platforms
We identify which platforms your specific buyers actually use and what kind of content they respond to.
- 2
Audit current presence
We review existing pages, past content performance and any gaps in consistency.
- 3
Build the content calendar
A plan is created, balancing genuine value with occasional direct offers.
- 4
Implement and post
Content is created and published consistently on the agreed schedule.
- 5
Measure and optimise
We track enquiries alongside engagement and adjust the content mix based on what actually performs.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is social media worth the time for a trading firm?
Can we post our customers' names?
Who should post, the owner or an assistant?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for import-export trading companies
Everything else we would do for you.
Closest to this: content and social
Also for import-export trading companies
Or start from the overview: sales and marketing for import-export trading companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.