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Relocation companies · WhatsApp marketing

Use WhatsApp for the moves in progress and keep it separate from HR sales messages.

WhatsApp for a relocation company is the channel where coordinators, transferees, families and partners already talk during a move. GullySales works on a clear business setup, message templates and rules for what is sent to whom.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of freight and transport companies at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For relocation companies

Where it usually goes wrong, and what we would do.

  • “The move runs on chat”

    Flat viewings, school visits, shipment updates and landlord questions all travel on WhatsApp. A coordinator who handles this from a personal phone loses the history when they leave, and the employer has no record of what was promised.

  • “HR messages and transferee messages differ”

    An HR manager wants a short, written update they can forward. A transferee wants quick answers about where to go tomorrow. Separate groups and templates keep sensitive employer matters away from the family chat.

  • “Consent and platform rules matter”

    Sending promotional messages to a list of HR contacts or past transferees without permission damages trust and may breach the platform's terms. Check the platform's current rules, and send only to people who have asked or agreed.

  • “A group with the partner abroad needs structure”

    When a destination partner, a housing agent and the coordinator share one group, messages get lost. A simple rule on who posts what, and a pinned summary, keeps the family from receiving contradictory instructions.

What we do

What we deliver for relocation companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business account setup

    A WhatsApp Business profile with the company name, description and a clear way for new enquiries to reach the right person.

    Result: An enquiry lands with a team, not a single phone.

  2. Message templates for common moments

    Drafts for confirming a viewing, a school visit, a shipment update and a first-week check-in, written in plain language.

    Result: Coordinators answer in a consistent voice.

  3. Rules for groups

    Who creates a group, who is in it, what is posted and when it is closed after the move.

    Result: A group has a purpose and an end.

  4. An opt-in routine for updates

    A simple way to record who has agreed to receive messages, kept with the contact record.

    Result: You can show who agreed to be contacted.

  5. A handover note when staff change

    A short method for moving a chat history and open tasks to a colleague.

    Result: A move continues when a coordinator is away.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these relocation companies.

  • IT services and global capability centres posting staff across India and abroad
  • Manufacturing and engineering firms moving plant managers
  • Banks, insurers and consulting firms with regular transfers
  • Multinational subsidiaries in India with inbound expatriates
  • Universities and research bodies bringing in visiting staff
  • Startups making their first senior hire in another city
  • Government and public sector undertakings with posting rules
  • Individuals paying for their own overseas move

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we message HR contacts in bulk?
Do it only with permission, and keep it relevant. A short note to a contact who asked for updates is fine. A broadcast to a purchased list is a poor idea, and platform rules change, so check the current ones.
Should coordinators use personal numbers?
No. Use a company number so history stays with the business. Personal numbers mix private and work chats and leave the company with nothing when staff move on.
What goes in the transferee chat that must not go to HR?
Anything private to the family, such as personal finances or health reasons for a school choice. Agree up front what is reported to the employer and tell the transferee.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.