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GullySales

Granite, marble and stone processors · Digital marketing

Start where stone buyers already look, and record what works.

Digital marketing for a stone processor means putting your slabs, finishes and projects where a builder, designer, dealer or homeowner searches, and counting the enquiries that result. GullySales picks the first channels for your yard and leaves out what you do not need yet.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Editorial illustration for Integrated marketing campaigns

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 11 Oct 2026.

For granite, marble and stone processors

Where it usually goes wrong, and what we would do.

  • “The business is on every platform and good on none”

    A page on each social network, a half-built website and an IndiaMART listing, with nobody responsible for any of them.

  • “Digital leads are not tracked to orders”

    The owner knows enquiries come online but not which of them became a dispatch.

  • “Photographs are the weakest part”

    A stone business lives or dies on how the slab looks, and the online photographs are taken in poor light from a phone held at an angle.

What we do

What we deliver for granite, marble and stone processors.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A channel plan for the first stage

    A short list of channels in order, with the first job for each and what to record so you can tell whether it worked.

    Result: You know what to do first and what to leave for later.

  2. A website with stone pages

    A page per stone, a processor page, an export page and a form that reaches one person.

    Result: The site works as a catalogue and as a first contact.

  3. Google Business Profile for the yard and showroom

    Correct address, categories, photographs of the yard and showroom, and a route to the site that a truck can follow.

    Result: A buyer finds the yard on the map.

  4. IndiaMART and marketplace clean-up

    Better product listings, correct specifications and a reply routine, with each lead recorded.

    Result: A marketplace becomes a measured source.

  5. Photograph and video routine

    A standard way to photograph slabs and finished work, and a short video of the yard.

    Result: Every channel uses real, consistent images.

  6. Reporting from enquiry to order

    Enquiries, quotations and orders by channel, set against the baseline.

    Result: You can say which channel brought orders.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Where to start for this trade

Which channels a stone processor should start with, in order, and what to leave until later.

A website with a page per stone
First job: build the stone pages with real photographs and a short form. Record the stone and source on every enquiry that arrives from it.
Google Business Profile
Set up the yard and the showroom with correct address, hours and photographs. Count calls and direction requests from the profile as a separate source.
IndiaMART and B2B listings
Clean up the listings and reply the same day. Record every lead and mark which ones led to a sample, a visit or an order.
WhatsApp for samples and photographs
Use a business number with a catalogue of lots. Save each conversation's key points in your enquiry sheet.
Search ads for the stones that sell
Start with one or two stones and the areas you supply. Count enquiries that become quotations, not clicks.
What to leave until later
Skip a presence on every social platform, paid influencers and large display ad budgets. Add them after the first channels bring a steady record of enquiries.

Who it is for

This is written for these granite, marble and stone processors.

  • Granite slab and tile processors
  • Marble processors and cutters
  • Kota stone, sandstone and limestone producers
  • Quartz and engineered stone fabricators
  • Countertop, kitchen and vanity fabricators
  • Monument, memorial and temple stone workshops
  • Stone craft, statue and carving units
  • Cobble, paving and garden stone suppliers
  • Block traders and quarry-linked processors
  • Export-oriented stone processors

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we do digital marketing in house or hire an agency?
Keep photographs, replies and the enquiry sheet in house, because they need people who know the stone. Hire help for the website, search ads and reporting if no one on your team has the time.
Which channel should we try first on a small budget?
The Business Profile and the stone pages cost the least and show quick evidence of interest. Add search ads for one stone only when the pages and the reply routine are ready.
How do we know which channel brought an order?
Ask every buyer how he found you and write it in the enquiry sheet. Match it with the tracked calls and links, then count orders by source after the quotation stage.
Do ads and organic work together?
Yes. Ads bring people who are looking now, and the stone pages and Business Profile make them trust you when they arrive. Weak pages make ads more expensive, so fix the pages first.
Should we show our rate per square foot on the website?
Usually not. Stone rates change with the lot, the thickness and the quantity. Show finishes, sizes and uses, and ask for the project details so you can quote a fair rate for the actual job.
Are IndiaMART leads worth paying for?
They are worth testing if you reply quickly and record the outcome. Many enquiries are only rate checks, so count the ones that led to a sample or a visit before you decide how much to spend.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.