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Animation studios · Website

Build a studio website that shows the right work to the right buyer and asks for a brief.

A website for an animation studio is the place where a commissioner sees samples, understands the process and sends a brief. GullySales designs the structure around buyer types, writes the process and inclusions pages and builds forms that give you what you need to quote.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of photography and videography studios at work in India

What website means

A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.

Last updated 18 Oct 2026.

For animation studios

Where it usually goes wrong, and what we would do.

  • “A reel on the homepage hides everything else”

    An autoplay reel looks impressive and answers nothing. A buyer looking for a product explainer cannot tell if the studio makes one. A homepage that routes each buyer to their own samples works harder.

  • “Heavy video slows the page”

    Embedded video that loads at once can make a phone page crawl, and a marketing head on a mobile connection leaves. Load samples on request and give each a still frame and a written note.

  • “The contact page is the last page and the most important”

    A single email address and a phone number ask the buyer to write from scratch. A form with purpose, length, style, language and deadline gets a brief you can price.

  • “Credits and clients need care”

    Showing a client's name or film needs their permission, and some work is under confidentiality. Keep a record of what may be shown and label work by brief, not only by brand.

What we do

What we deliver for animation studios.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Site structure by buyer

    Pages for explainers, product animation, lesson animation, motion graphics, series and outsourcing, each with its own samples.

    Result: A site map in which every page serves one buyer.

  2. Portfolio pages with written notes

    Each piece shown with the brief, the audience, the approach and the format, and a still frame for the page to load.

    Result: Each portfolio piece has a note and a still beside the video.

  3. Process and inclusions pages

    Pages setting out the stages, the revision policy, voice and music arrangements and the handover of source files.

    Result: A page a client can read before asking for a quote.

  4. Enquiry form for quoting

    A form that collects the details you need, with a clear note on what happens next.

    Result: A form that returns a complete brief.

  5. Team and capacity page

    A page describing the core team and how freelancers join a project.

    Result: A description of the studio's capacity that a buyer can read.

  6. Mobile and speed check

    The pages tested on a phone, with video set to load only when played.

    Result: A tested site that opens on a phone connection without stalling.

How the result is measured

  • Page load time
  • Bounce rate
  • Enquiries from the website

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these animation studios.

  • 2D character and explainer studios
  • 3D product and architectural animation studios
  • Children's and family series studios
  • Motion graphics studios for advertising and corporate videos
  • Educational and ed-tech animation studios
  • Game cinematic and trailer animation studios
  • Animation outsourcing studios working for overseas clients
  • Whiteboard and infographic animation providers

How it works

How the website work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm structure and content

    We agree the site's pages and content needs before design begins, drawing on website strategy where it exists.

  2. 2

    Design the site

    Every page is designed against your brand identity and checked for how it should convert a visitor.

  3. 3

    Build and test

    The site is developed and tested across devices and browsers before anything goes live.

  4. 4

    Load real content

    Actual copy, images and information about your business replace placeholder content before launch.

  5. 5

    Launch and hand over access

    The site goes live with domain, hosting and content management access clearly handed to you.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should the whole portfolio be on the site?
Show the pieces that make the case for each buyer, not every file you have made. A short, well-labelled selection reads better than a long archive, and the archive can sit on a separate page.
Do we need a new site or can the old one be fixed?
It depends on the structure. If the pages can be reorganised by buyer and the forms improved, the old site may serve. We review it first and say plainly which is better.
Can we show client work that is under an agreement?
Only with the client's permission. Check the contract and ask in writing. Where permission is not given, describe the brief without the brand, or leave the piece off the public site.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.