Skip to content
GullySales

Architecture firms · WhatsApp marketing

The plot photograph and the khata copy arrive on WhatsApp, not by email.

WhatsApp marketing for an architecture practice is less about broadcasting than about handling what already lands there: a photograph of a plot, a survey sketch, a question about square foot cost at ten at night. GullySales sets up the business account, the project catalogue and the saved replies, and gets the enquiry off one person's phone.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of architecture firms at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 5 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For architecture firms

Where it usually goes wrong, and what we would do.

  • “The enquiry arrives as a photograph of a plot”

    Somebody standing on a thirty by forty sends a picture and asks what it will cost. That message needs two questions back, not a brochure, and it needs to end up somewhere other than a principal's chat list.

  • “Broadcasting design tips to homeowners does not work”

    Nobody wants advice about elevations while they are not building. What is welcome is one message when a project of their type is published, and site photographs to the client who is actually building.

  • “The client abroad lives on WhatsApp”

    A family in Dubai building on ancestral land approves drawings and watches a slab being poured through a group. Set that group up at the start, with a rule about which decisions get confirmed in writing.

What we do

What we deliver for architecture firms.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business account set up properly

    The practice number, the address, the working hours, a greeting message and a catalogue of project types with photographs.

    Result: A new enquiry meets a practice rather than a personal number.

  2. Saved replies for what actually gets asked

    Square foot cost and why it is a range, what the first meeting involves, how the sanction works, and the documents needed before drawings can start.

    Result: A late-night question gets a real answer in the morning.

  3. The plot enquiry turned into a record

    A short routine for moving a chat into the enquiry record with the locality, the plot size and the budget stage.

    Result: The enquiry survives a lost handset.

  4. A site update group for each live project

    Who is in it, what gets posted and what does not, agreed with the client at the start so it stays about the work.

    Result: The client stops ringing the site engineer for photographs.

  5. A rule on what is decided in a chat

    Design approvals, variations and payments confirmed by email or a signed note, with the chat kept for progress and questions.

    Result: Nobody argues later about a message that was scrolled past.

  6. Consent, and an easy way out

    Anyone added to a project group or a published-work list is told what they will get and how to stop it.

    Result: The practice stays welcome on a channel people guard.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

What must be in place first

Settle these before the practice messages a plot owner or a client abroad.

A practice number, not a partner's phone
Register the Business app on a number the firm owns and keep it in a named person's care. When a principal changes phones or leaves, the plot photographs and client history stay with the firm.
The client's yes, recorded per project
Note at the first meeting that the client agreed to WhatsApp updates, and for which project. A site group someone was added to without asking is how a client starts muting the practice.
Which drawings may travel in a chat
Keep sanctioned plans, agreements and fee letters in your own folder and send only a viewing copy marked with its date. A forwarded file should never be mistaken for the approved set.
Messages you start after a quiet spell
A proposal follow-up sent after the client's last message is business-initiated and may need an approved template. Check WhatsApp's current business policy and pricing before planning follow-ups around it.
The council's rules on publicity
Architects work under a code of professional conduct that limits how a practice may advertise. Read your own council's current wording before any broadcast about the practice or a project.
A way out in the welcome message
Say how to stop updates in the first message and act on a stop request at once. A client who asked to stop and still gets site news is a complaint waiting to be written.

Who it is for

This is written for these architecture firms.

  • Residential and villa architecture practices
  • Commercial and corporate campus architecture firms
  • Hospitality architecture practices
  • Institutional architecture firms, schools and hospitals
  • Interior-architecture hybrid practices
  • Sustainable and green building specialists
  • Practices working on government and public sector tenders
  • Boutique single-principal practices

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we use a personal number or a separate one for the practice?
A separate number, on WhatsApp Business. Enquiries then survive a principal changing phones or a project architect leaving, and nobody has to read studio messages at midnight on a personal chat.
Can we put our portfolio on WhatsApp status?
Yes, and it is one of the few things that annoys nobody, because looking is optional. Post a finished project, a site in progress or a detail drawing. Keep motivational quotes and design tips off it.
Can we send a fee proposal over WhatsApp?
Yes, as a PDF to the person who asked for it, with the practice name, date and validity on the first page. Keep the terms and the signed copy in your own records, because a chat is a poor place to prove what was agreed.
Can we message plot owners whose numbers we found on a layout listing?
No. A person who never contacted you has not agreed to hear from you, and cold messages get the number reported. Reply to enquiries, ask referrers to introduce you, and add a number to any list only after the owner agrees.
How soon would we see more enquiries?
Fixing follow-up discipline is mostly a habit change, so it can start helping as soon as your team follows the new process. Ranking for project-type searches and building referral relationships takes sustained work over a longer stretch.
Do we need to respond to every tender?
No, only the ones matching your team's real capacity and experience, since a mismatched proposal wastes effort on both sides.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.